Marketing Operations Specialist

Imprint

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

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Salary

💰 $125,000 - $150,000 per year

About the role

  • Execute multi-channel marketing campaigns in Braze, including email, push notifications, in-app messages, and SMS
  • Translate campaign briefs into live configurations, ensuring audience setup, timing, content, and tracking are correct
  • Conduct pre-launch QA to catch errors in copy, design, segmentation, or disclosure requirements
  • Partner with Analytics and Data teams to validate audience logic and campaign incrementality setups
  • Manage campaign delivery timelines and communicate trade-offs when new requests impact existing commitments
  • Flag incomplete or incorrect campaign inputs and work with stakeholders to resolve before launch
  • Use Jira to track campaign requests, surface blockers, and maintain clear status communication
  • Support urgent or time-sensitive communications, including incident-related customer outreach
  • Contribute to process improvements that increase throughput, reduce errors, and improve stakeholder clarity

Requirements

  • 3–5 years of experience in marketing operations, lifecycle marketing, CRM, or similar execution-focused marketing roles
  • Strong hands-on experience with Braze, including campaign setup, audience segmentation, A/B testing, and integrations with data systems
  • Demonstrated attention to detail with a track record of launching error-free customer communications
  • Ability to work with data tools such as Snowflake or similar platforms to validate audience queries and attributes
  • Clear, proactive communicator who flags incomplete information and potential risks before they become issues
  • Proven ability to manage competing priorities and deliver on committed timelines
  • Experience working in cross-functional environments with Marketing, Analytics, Product, and Engineering teams
Benefits
  • Competitive compensation and equity packages
  • Leading configured work computers of your choice
  • Flexible paid time off
  • Fully covered, high-quality healthcare, including fully covered dependent coverage
  • Additional health coverage includes access to One Medical and the option to enroll in an FSA
  • 20 weeks of paid parental leave for the primary caregiver and 8 weeks for all new parents
  • Access to industry-leading technology across all of our business units, stemming from our philosophy that we should invest in resources for our team that foster innovation, optimization, and productivity
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
multi-channel marketingcampaign setupaudience segmentationA/B testingdata validationerror-free communicationscampaign incrementalityprocess improvementslifecycle marketingCRM
Soft Skills
attention to detailclear communicationproactive problem-solvingability to manage prioritiesstakeholder managementcross-functional collaborationtimely deliveryissue identificationtrade-off communicationprocess clarity