Imagine Learning

Product Marketing Associate – Home Learning

Imagine Learning

full-time

Posted on:

Location Type: Remote

Location: ArizonaCaliforniaUnited States

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Salary

💰 $53,546 - $60,000 per year

About the role

  • Write and edit marketing copy for product lines across digital and print channels, including website content, email campaigns, product descriptions, blogs, and case studies.
  • Collaborate with the Product Marketing Manager to implement positioning and messaging strategies that align with identified market opportunities and sales goals.
  • Collaborate with sales/support teams to develop sales enablement resources and support documentation for internal teams, ensuring consistent communication of product value propositions.
  • Collaborate with marketing team to develop customer-facing content in campaign initiatives and product launches, maintaining brand voice and messaging consistency that clearly communicates product features, benefits, and value.
  • Assist in tracking and analyzing marketing performance metrics to inform content optimization and strategy refinements.
  • Participate in product team meetings and contribute insights on market trends, customer feedback, and content effectiveness
  • Manage multiple content projects simultaneously, meeting deadlines while maintaining high-quality standards
  • Other duties as required.

Requirements

  • Bachelor’s degree in marketing, communications, English, education, or related field
  • 2+ years of professional writing and copy-editing experience, preferably in marketing or content creation roles
  • Experience in creating and executing successful marketing campaigns that meet desired plans and goals including engagement, conversion, growth, and ROI.
  • Understanding of digital marketing best practices and content optimization techniques
  • Excellent project management and organization skills with proven ability to manage multiple projects and deadlines
  • Demonstrated ability to write clear, compelling copy for diverse audiences and marketing channels
  • Excellent attention to detail and commitment to producing polished, error-free content
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and project management tools (Jira, Confluence, etc.)
  • Collaborative mindset with ability to work effectively across teams and departments
  • Experience in integrating AI tools into content creation and editing workflows
  • Some experience with K-12 education and/or knowledge of homeschool curricula or education products (preferred)
Benefits
  • Multiple health, dental, and vision plans, including medical plans with zero employee premiums
  • 401k plan with a company match
  • 16 paid holidays, which include 2 floating holidays and a winter shutdown from Christmas Eve through New Year’s Day
  • Paid Time Off
  • Comprehensive maternity and fertility/family building benefits
  • Paid bonding leave when a new child joins your family
  • Access to on-demand mental health resources
  • Life and short and long-term disability insurance
  • Pre-tax savings plans
  • Paid volunteer time off
  • A wide variety of professional development programs, including tuition reimbursement
  • Work from home opportunities that foster work/life balance
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
copywritingcopy-editingcontent creationmarketing campaignscontent optimizationproject managementdigital marketingAI tools integrationperformance metrics analysisbrand messaging
Soft Skills
collaborationorganizationattention to detailcommunicationtime managementadaptabilitycreativityproblem-solvingcritical thinkingteamwork