Marketing Designer
Lightdash
Global Marketing Strategist
IDEXX
full-time
Posted on:
Location Type: Remote
Location: Remote • Maine • 🇺🇸 United States
Visit company websiteJob Level
Mid-LevelSenior
About the role
- Assist in the development of global marketing plans that support business objectives.
- Conduct ongoing research on markets, competitors, and customer segments for strategic decision-making.
- Support the development of audience segmentation, persona insights, and value propositions.
- Translate business goals into actionable marketing strategies that can be executed globally.
- Contribute to the global go-to-market (GTM) strategy.
- Support the execution of integrated marketing campaigns across digital, education, and brand content channels.
- Collaborate with product marketing and creative teams to develop messaging and assets.
- Manage the end-to-end execution of global campaigns, ensuring timelines, deliverables, and budgets are met.
- Partner with regional marketing teams for alignment and knowledge-sharing.
Requirements
- Bachelor’s degree in Marketing, Business, Communications, or related field.
- 3–5 years of experience in B2B marketing
- Familiarity with digital marketing channels, demand generation, and content marketing.
- Excellent communication, organizational, and project management skills.
- Ability to work collaboratively across teams.
- Prior experience in veterinarian industry, healthcare, or SaaS a plus
Benefits
- Health insurance
- 401(k) matching
- Paid time off
- Professional development opportunities
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
B2B marketingdigital marketingdemand generationcontent marketingaudience segmentationpersona insightsvalue propositionsglobal marketing plansintegrated marketing campaignsgo-to-market strategy
Soft skills
communicationorganizationalproject managementcollaboration
Certifications
Bachelor’s degree in MarketingBachelor’s degree in BusinessBachelor’s degree in Communications
