IDERA Software

Account Executive

• Sell Database business solutions to companies in a defined territory.
• Develop and maintain relationships with the key decision-makers for the enterprise to nurture a total understanding of business needs.
• Develop new accounts and implement plans for growth in existing accounts.
• Work with Pre-Sales technical resources to gain complete understanding of customer needs and customize the appropriate solution.
• Recognize customer business problems and drive/influence resources to address these needs; create business proposals around these needs.
• Provide customers with a personalized level of customer service that reinforces the importance of customer satisfaction.

• Sell under a specific brand's portfolio of business solutions to companies in a defined territory.
• Develop and maintain relationships with the key decision-makers for the enterprise to nurture a total understanding of business needs.
• Develop new accounts and implement plans for growth in existing accounts.
• Work with Pre-Sales technical resources to gain complete understanding of customer needs and customize the appropriate solution.
• Recognize customer business problems and drive/influence resources to address these needs; create business proposals around these needs.
• Provide customers with a personalized level of customer service that reinforces the importance of customer satisfaction.

Inside Sales Representative

Marketing

• Own pipeline from content marketing, email campaigns, paid search/social, webinars, and field events
• Actively use AI tools to accelerate content production, audience research, and performance analysis
• Write and produce thought leadership, case studies, product content, and website copy that drives organic traffic and converts
• Plan and run campaigns end-to-end: brief, build, launch, report, optimize
• Own marketing metrics in Salesforce; track pipeline contribution, campaign ROI, and channel performance

Marketing Manager

Sales Engineer

• Partner with Account Executives to understand customer needs and demonstrate how APILayer’s SERP and Scraping APIs solve their data challenges.
• Conduct technical demos, POCs, and proof-of-value exercises, showing API integration, data accuracy, and performance.
• Provide technical guidance during the sales cycle, addressing complex API, rate-limiting, or scraping scenarios.
• Collaborate with product and engineering teams to resolve customer challenges and provide feedback on API improvements.
• Support product launches and GTM campaigns for our SERP and Scraping APIs.
• Build demo environments, tutorials, and onboarding tools for internal teams and customers.
• Create technical collateral, SDK examples, and integration guides that help developers and enterprises adopt our APIs quickly.
• Capture customer feedback to influence roadmap priorities, features, and GTM messaging.
• Serve as a technical advocate for APILayer in internal presentations, webinars, and customer meetings.
• Identify opportunities to improve both the sales process and GTM strategy for API adoption.
• Stay up-to-date on search engine and web data trends, scraping techniques, and API best practices.

Sales

• Create and execute the Americas Sales strategy working with the Sales Manager
• Attend weekly sales meetings to review pipeline and sales forecasts
• Achieve quarterly and full year revenue goals for the assigned territory
• Work with Product Management to ensure the “voice-of-the-customer” is heard in product development and delivery
• Act as the thought leader for the US market by developing and communicating insights so that BitTitan is better positioned to serve the region
• Provide support, insights, and account management to BitTitan customers
• Serve as the BitTitan point person in understanding their assigned accounts’ strategies to match BitTitan product solutions to identified opportunities
• Identify new revenue opportunities in new accounts and expand existing relationships in managed accounts to maximize sales performance
• Understand and identify opportunities for customers and be conversant in all product offerings of the company
• Demonstrate strong sales, technical, and communication skills with an emphasis on consultative solutions selling
• Collaborate effectively with other marketing, product, and salespeople in identifying, developing, and closing sales
• Think and act independently within a fast-paced, startup-mentality driven environment especially when a relationship issue exists
• Escalate account problems appropriately to management by clearly defining the situation and proposed solutions

Account Executive

Inside Sales Representative

Marketing Manager

Sales Engineer

Solution Sales Specialist