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Senior Product Marketing Manager
IDERA SoftwareSenior Product Marketing Manager at Idera focusing on developer engagement and API product positioning. Collaborating cross-functionally to deliver impactful marketing strategies and content for developers.
Core Competencies
Role fitCore Competencies
Use this summary to align your resume positioning with the role.
Demonstrates expertise in product marketing with a focus on API products, including strong writing skills for developer-facing content and a deep understanding of user experience and content design. Proven ability to collaborate cross-functionally and execute product launches while tracking marketing metrics.
Highest-signal resume keywords
Product MarketingDeveloper MarketingTechnical WritingCross-Functional CollaborationUser Experience Design
ATS Keywords
Tailor your resumeApplicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills
Product PositioningMessaging DevelopmentProduct Launch ExecutionContent DesignMarketing Metrics Tracking
Soft Skills
Exceptional Writing SkillsProactive AttitudeSelf-Directed
Industry Keywords
API ProductsWin/Loss AnalysisCustomer InterviewsCompetitive ResearchDeveloper Journey
About the role
Key responsibilities & impact- Own positioning and messaging for our API products
- Plan and execute product launches and feature announcements
- Write high-quality, developer-facing content
- Partner with product and engineering to develop deep product knowledge
- Collaborate with docs/DX team to improve the developer journey
- Conduct win/loss analysis, customer interviews, and competitive research
- Define and track product marketing metrics
Requirements
What you’ll need- 5+ years in product marketing, developer marketing, or closely related role
- A technical or highly technical background (prior experience as a developer, solutions engineer, technical writer, or similar is strongly preferred)
- Exceptional writing skills
- Strong sense of UX and content design
- Native or near-native English fluency
- Proactive, self-directed attitude
- Strong cross-functional collaboration skills
Benefits
Comp & perks- Health insurance
- 401(k) matching
- Flexible work hours
- Paid time off
- Remote work options