Ibec

Performance Marketing

• Maximise engagement and influence by playing a lead role in the development and execution of stakeholder mapping
• Measure campaigning achievements
• Work effectively across Drinks Ireland membership
• Build positive industry reputation with key audiences
• Work proactively and effectively with the Drinks Ireland team
• Ensure consistency and synergy across current and new Drinks Ireland initiatives
• Demonstrate long-term ambition for the sector
• Demonstrate innovation in the activities and tactics that will achieve the goals
• Translate thematic objectives for the sector into deliverable campaigns
• Systematically use technology and communications strategies to achieve communications objectives
• Deliver co-ordinated campaign strategies and workplans for each thematic area
• Provide insight and support on campaign strategy and tactics
• Measure and track the impact of Drinks Ireland campaigns
• Leverage existing structures and networks to deliver campaign priorities
• Seek opportunities to collaborate with other organisations
• Create engaging campaign content and messaging customised for different audiences
• Design and deliver superb communication plans for each campaign.
• Build and maintain relationships on behalf of Drinks Ireland with members, prospective members and key stakeholders
• Engage members so they are fully invested in campaigns
• Manage budgets as directed.
• Work towards the delivery of Ibec’s strategy as identified by the Director of Drinks Ireland
• Work collaboratively through an integrated service delivery framework, where appropriate
• Work collaboratively in delivering general account management, where appropriate
• Work collaboratively across the organisation on initiatives and projects, where appropriate.

Campaign Manager, Drinks Ireland

Director

• The Director is responsible for leading and managing Drinks Ireland Spirits
• Oversee development and implementation of the Drinks Ireland|Spirits work plan
• Support implementation of the Drinks Ireland work programme, as agreed with the Drinks Ireland Director
• Deliver member services including training, events, and networking
• Lead a membership development and support programme across Drinks Ireland
• Representation and lobbying activities on regulatory, protection, development, and trade policy issues
• Manage the Drinks Ireland|Spirits public relations activity
• Play a key role in Ibec's strategic delivery as a senior manager.

Director of Drinks – Spirits

Consultant

• Engage with stakeholders across Advocacy, Knowledge Centre, and Legal teams via workshops, interviews, and focus groups
• Identify and map information sources (databases, shared/cloud drives, CRM, SharePoint, etc.)
• Analyse current processes, workflows, and systems for bottlenecks, duplication, and inefficiencies
• Conduct an information quality audit and assess compliance with data protection and GDPR standards
• Evaluate current technology and software and identify opportunities for optimisation
• Produce a detailed report outlining findings, short- and long-term recommendations, and an implementation plan
• Conduct a comprehensive review of current knowledge and information management practices within the Employer Relations Division
• Evaluate how information is created, stored, accessed, and shared across multiple teams and platforms

Campaign Manager, Drinks Ireland

Director of Drinks – Spirits

Knowledge Management Consultant