Hyatt

Field Marketing Manager

Hyatt

full-time

Posted on:

Origin:  • 🇺🇸 United States • Illinois

Visit company website
✨ AI Apply
Manual Apply

Salary

💰 $95,500 - $115,000 per year

Job Level

Mid-LevelSenior

Tech Stack

Go

About the role

  • The Role This role drives property-level revenue through marketing plans that address local and regional business objectives, collaborating closely with corporate and hotel teams such as Sales, Revenue Management and Digital.
  • This role also helps to identify revenue-making opportunities and helps executes promotions and programming in the field for designated hotels.
  • Integrated marketing with digital media, including comfort navigating analytics across media types, is vital.
  • Additional responsibilities include:
  • Understands the business needs, competitive environment and challenges for their designated hotels and guides the development of localized, digital marketing objectives, strategies, tactics, measurement and continual analysis
  • Acts as the first responder to hotel owner and operator questions/concerns about corporate strategy, campaigns, digital and brand performance
  • Assists the brand, loyalty, partnership and digital teams with the communication of corporate initiatives to the field to ensure maximum participation
  • Develops annual digital marketing plans that serve to maximize hotel revenue production and guest engagement initiatives
  • Provides consultation for hotel openings and renovations that will maximize business performance
  • Counsels hotels on managing Hyatt preferred marketing agencies and suppliers.
  • Provides regular reporting and insights on marketing initiatives
  • Ability to travel up to 40%

Requirements

  • 6+ years of marketing and developing integrated plans for a global brand
  • Digital campaign management, including understanding the fundamentals of Search, Paid Meta, and SEO content optimization strategies
  • Strategic marketing plan development based on analytics/performance management and integrated execution with demonstrable results and return on investment
  • Hotel/hospitality industry experience
  • Events/meeting planning experience
  • Outstanding project management, time management, and problem-solving skills
  • Experience working in a team-oriented, collaborative environment
  • Highly self–motivated and directed with the ability to effectively prioritize and execute tasks while under pressure.