Product Manager

• Own the strategy, roadmap, and execution for journey orchestration capabilities across marketing and member communications
• Translate business needs into scalable, future-ready solutions that support personalization, real-time decisioning, and multi-channel coordination
• Guide platform architecture decisions and capability development in partnership with IT, enterprise architecture, and analytics teams
• Drive platform governance, including audience management, rules configuration, and compliance alignment
• Act as embedded support in agile pods, advising on journey feasibility, platform capabilities, and campaign execution
• Partner with channel capability owners (email, print, telephonic) and personalization teams to ensure seamless messaging across touchpoints
• Develop documentation, training materials, and change management plans to support adoption and scalability
• Collaborate with data science and engineering teams to evaluate and operationalize AI/ML models for journey optimization, segmentation, and content selection
• Monitor performance metrics and member engagement data to inform optimization strategies and experimentation efforts
• Stay ahead of emerging trends in GenAI, predictive analytics, and intelligent automation

Lead Product Manager – Journey Orchestration

Product Manager II

Product Owner, AI

Director of Data Product Management

Principal Product Manager

Product Manager, Group Rate Internet