Head of Growth
Hook
full-time
Posted on:
Location Type: Hybrid
Location: New York City • New York • United States
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Salary
💰 $170,000 - $220,000 per year
Job Level
About the role
- Own our growth roadmap across acquisition, activation, retention, and referral for consumers and creators
- Partner with product/design to optimize onboarding, conversion, and engagement flows
- Identify, design, and scale growth loops that turn users into advocates
- Test messaging and run campaigns across paid, organic, referral, and lifecycle; refine funnels from awareness through habit
- Define success metrics, run rapid tests, and turn insights into repeatable wins
- Implement core growth tools, tracking, attribution, and lifecycle systems
- Hire and manage a high performing growth team that consistently delivers results.
Requirements
- Have 8+ years in growth or growth marketing or growth product at high-growth consumer tech, social, or gaming companies
- Have scaled a product from early traction to millions of engaged users
- Understand growth mechanics deeply, such as viral loops, retention drivers, and compounding growth levers
- Are equal parts strategic and hands-on, you can set the plan and run the experiment
- Move fast, thrive in ambiguity, and don’t need perfect data to take action
- Are analytical, creative, and obsessed with uncovering what works.
Benefits
- Competitive base salary
- Meaningful equity ownership
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
growth marketinggrowth productuser acquisitionuser retentionconversion optimizationcampaign managementdata analysisA/B testingfunnel optimizationattribution tracking
Soft Skills
strategic thinkinghands-on executionanalytical skillscreativityproblem-solvingteam managementadaptabilitycommunicationresults-orientedinsight-driven