Hive.co

Senior Growth Marketing Specialist

Hive.co

full-time

Posted on:

Location Type: Remote

Location: Canada

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Salary

💰 CA$80,000 - CA$110,000 per year

Job Level

Senior

About the role

  • Own lifecycle marketing programs across prospect, customer, and expansion stages
  • Plan and execute email nurtures, onboarding programs, product communications, and re-engagement campaigns
  • Continuously test messaging, cadence, and content to improve engagement, activation, and retention
  • Create and repurpose content that supports growth and customer outcomes
  • Plan and execute organic social programs (primarily LinkedIn) to amplify content
  • Use HubSpot daily to execute campaigns, build emails, and track performance
  • Analyze lifecycle and content performance and identify opportunities to improve pipeline quality and customer engagement
  • Support Sales with sales-ready content and work with RevOps to ensure lead handoff and lifecycle stages
  • Partner with Customer Success on onboarding and customer communication programs

Requirements

  • 3+ years of experience in Growth Marketing, Content Marketing, Lifecycle Marketing, or Customer Marketing
  • Strong experience using HubSpot for campaign execution and reporting
  • Proven success with content-led growth and lifecycle programs
  • Comfortable creating content tied to real business outcomes
  • Experience supporting organic social programs
  • You must be able to work within Canada and have legal Canadian work authorization.
Benefits
  • Meaningful salary: The compensation range for this role is $80,000 to $110,000 CAD per year.
  • Work fully remotely in Canada: Where you are most productive.
  • Flexible work hours: Customize your schedule.
  • Health + Insurance: Comprehensive health and dental coverage.
  • Unlimited vacation/PTO policy: So you can be happy and healthy!
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
lifecycle marketingemail marketingcontent creationcampaign executionperformance analysisorganic social marketingcustomer engagementcontent-led growthonboarding programsre-engagement campaigns
Soft Skills
communicationcollaborationanalytical thinkingcreativityproblem-solving