Marketing Measurement Specialist – MMM
Haus
full-time
Posted on:
Location Type: Remote
Location: California • New York • United States
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Salary
💰 $160,000 - $180,000 per year
About the role
- Initially lead multiple customer engagements end-to-end, from data onboarding to model interpretation, supporting clients to use our app, preparation of client-facing materials and action planning (i.e. translating cMMM results to planning improvements)
- Build the processes, playbooks, and workflows that will eventually enable Haus' Measurement Strategy Team to take over as MMM customers' primary point of contact and serve our customers with a truly integrated suite of growth intelligence products
- Manage complex data onboarding from intake to validation, working closely with customers and internal teams to ensure all datasets—no matter how messy—are thoroughly vetted and formatted for seamless ingestion into the Haus model, proactively troubleshooting and resolving anomalies as they arise
- Assist in gathering customer requirements and feedback to support the MMM model design and iteration process, liaising with the Haus data science team
- Explain technical concepts like multicollinearity, uncertainty, and causality to customers to help drive value through understanding MMM features and limitations
- Gather and relay customer feedback to our product, science, and engineering teams to contribute to the development of scalable product features
- Contribute to building scaled cMMM support by informing and implementing a long-term strategy to support customers as a part of our scalable software roadmap
Requirements
- 3+ years direct experience with Marketing Mix Modeling. You're eager to apply your expertise in MMM to Haus' unique causal and scalable approach to MMM
- Experience with incrementality testing or other marketing experimentation. You understand and appreciate the importance of using incrementality experiments to validate and enhance MMM findings. You also have a general understanding of the marketing measurement landscape
- 3+ years experience in a customer-facing role. Scrappy and resourceful, and willing to fill any gaps necessary to keep our customers happy. Direct experience at an ad agency is a major plus. We value your firsthand ability to navigate messy media data and translate complex models into the actionable campaign decisions our clients face daily
- You have a track record in navigating the uncertainties that come with product development in ambiguous, early-stage environments by juggling multiple projects and proactively turning uncertainty into an opportunity to solve problems and build from the ground up
- Experience capturing and communicating product feedback from customers to internal technical teams, as well as participating in prioritization and roadmap management decisions
- You're excited about the longer-term opportunity to grow beyond MMM and contribute to a broader measurement platform
Benefits
- Flexible PTO - take time when you need it!
- Equity – Startup environment with part-ownership in our successes
- Top of the line health, dental, and vision insurance - multiple plan options so you can pick what fits you best
- WFH stipend to support the set up you need to be productive
- Events & Offsites – opportunities to connect and celebrate in real life!
- Free Lunch – Grab a bite on us when you choose to work from the office (hub locations include SF, NYC and Seattle)
- New Parent Leave – take time to welcome your newest Hausmate
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
Marketing Mix Modelingincrementality testingdata onboardingmodel interpretationdata validationcustomer requirements gatheringproduct feedback communicationmarketing experimentationcausalitymulticollinearity
Soft Skills
customer-facingproblem-solvingresourcefulnesscommunicationproject managementadaptabilitycollaborationstrategic thinkingproactive troubleshootingnavigating ambiguity