Harvest Hosts

Marketing

• Plan, draft, and execute B2B marketing campaigns for prospective and active dealerships, partnerships, and sponsorships, collaborating with the Sales and Events teams to deliver multi-channel initiatives across email, landing pages, webinars, direct mail, and targeted 1:1 outreach to support acquisition, engagement, and retention.
• Manage and maintain a master inventory of sellable marketing assets, coordinating with internal departments, and ensuring accurate tracking, allocation, and fulfillment across B2B programs.
• Support partner and dealership onboarding by creating internal training materials, coordinating cross-functional activation of package assets, and supporting partners during onboarding.
• Own ongoing management of the Commercial Directory, ensuring content remains accurate and up to date.
• Track, analyze, and report on campaign performance, providing insights and recommendations for continuous improvement, and assist with HubSpot CRM maintenance, including data cleanliness, list management, and lead generation support.

Marketing Specialist, B2B, Success