HammerTech

Product Marketing

• Serve as the operational backbone of our revenue engine.
• Shift the organization from “tools exist” to “tools drive revenue”.
• Partner with Sales leadership to ensure every GTM tool in the stack has a clear, measurable connection to pipeline creation, deal velocity, or revenue outcomes.
• Continuously assess GTM tools to identify redundancy, low adoption, and opportunities for simplification and consolidation.
• Drive improved usage and adoption of core GTM tools through targeted enablement, office hours, workflow redesigns, and removal of friction points.
• Champion a revenue-first mindset across the GTM organization.
• Consolidate and rationalize RevOps dashboards and reports.
• Provide end-to-end campaign performance visibility, tying marketing activity to pipeline, opportunities, and revenue impact.
• Govern campaign setup across the GTM tech stack.
• Be the guardian of process consistency and data discipline across the global GTM organization.
• Use AI as a core operating lever.
• Bridge the gap between business needs and technical build.

Go-To-Market Operations – Enablement Lead

Business Development Rep

• Prospect into strategic business accounts via cold call, email and social strategies
• Drive sales growth and pipeline through setting up meetings for Account Executives with prospective clients
• Build relationships with existing customers through consistent follow up, reliable communication and frequent updates on product developments, identify opportunities for expanded use of the HammerTech product, and set up meetings with Account Executives
• Anticipate prospective client needs by researching industry to identify new leads
• Act as first point of contact for new business prospects and determine the next steps for each prospect moving forward
• Support Account Executives on outbound strategies and lead generating efforts
• Establish active communication and engagement with prospects to create new leads and business development openings
• Closely monitor existing HammerTech customers to identify opportunities for expanded use of the HammerTech product, and set up meetings to progress such expansion
• Present product information to customers once needs are identified
• Monitor and attend meetings with prospects while handling the introductions and follow-ups with Account Executives
• Collaborate with other members of the team to ensure the company's goals and targets are met
• Other duties to enhance business development as required

Business Development Representative

• Serve as the operational backbone of our revenue engine.
• Shift the organization from “tools exist” to “tools drive revenue”.
• Partner with Sales leadership to ensure every GTM tool has a measurable connection to pipeline creation, deal velocity, or revenue outcomes.
• Continuously assess GTM tools for redundancy, low adoption, and opportunities for simplification and consolidation.
• Champion a revenue-first mindset across the GTM organization.
• Consolidate and rationalize RevOps dashboards and reports.
• Translate business questions into clear, reliable reporting views.
• Own the operational execution layer that connects marketing activity to sales outcomes.
• Drive a consistent global sales process across regions, segments, and teams.

Go-To-Market Operations – Enablement Lead

Business Development Representative

Go-To-Market Operations Lead