Haiqu

Product Marketing

Haiqu

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $150,000 - $210,000 per year

About the role

  • Own positioning and messaging for Haiqu’s middleware modules & capabilities.
  • Translate proprietary, highly technical concepts into benefits and value propositions for enterprise and developer personas.
  • Build structured product narratives and pitch materials for industry verticals (Finance, Pharma, Energy, Aerospace, etc.).
  • Partner with Product & Engineering to drive clarity on feature launches, release notes, and product documentation.
  • Craft high-quality technical explainers, white papers, diagrams, and primers.
  • Work closely with the research team to distill R&D results into digestible communication pieces.
  • Own Haiqu’s presence across LinkedIn, X, and technical forums, etc.
  • Produce daily/weekly social content framed for engagement of key audience groups.
  • Experiment with high-growth content formats: threads, visuals, animations, mini-explainers, product tips, and use cases.
  • Lead production of deep technical case studies.
  • Manage a content roadmap for technical blog posts, conference materials, primers, webinars, and educational series.
  • Manage editorial voice guidelines for technical accuracy, clarity, and brand consistency.
  • Manage the lifecycle of content assets: creation, review, distribution, analytics, and improvement.
  • Define and execute multi-channel campaigns to attract enterprise leads, community developers, and researchers.
  • Launch and refine conversion funnels and targeted account-based campaigns for verticals (Finance, Pharma, Energy, etc.).
  • Track conversion metrics and adjust strategy based on performance data.
  • Grow Haiqu’s developer and researcher community through events, discussions, technical workshops, webinars, and partnerships.
  • Launch community initiatives highlighting Haiqu’s workflows, tutorials, examples, and recipes.
  • Work tightly with Product, Research, BD, and Exec team to align messaging across customer touchpoints.
  • Coordinate external communication around publications, IP milestones, grants, and hardware partnerships.
  • Gradually hire and manage marketing coordinators, designers, or content contractors as the function scales.

Requirements

  • 5+ years of professional experience in a tech startup, deep tech lab, or enterprise.
  • 3+ years of experience in product marketing or technology marketing for deep-tech or science-intensive products/technologies (quantum computing, AI/ML, HPC, developer tools, scientific software, or comparable domains).
  • Proven ability to translate complex technical systems into clear, compelling narratives for multiple audiences.
  • Exceptional writing and editorial skills, with a portfolio demonstrating:
  • Long-form technical content (blogs, white papers, explainers)
  • Short-form, high-engagement content (social posts, threads, landing pages)
  • Case studies or customer narratives
  • Demonstrated experience owning end-to-end messaging and positioning for a core product or platform, including launches, iterations, and roadmap evolution.
  • Hands-on experience running multi-channel marketing efforts, spanning content, social, community, and growth campaigns. Comfortable operating without a large supporting team.
  • Strong intuition for developer and technical communities: how they learn, what they trust, and what triggers adoption versus skepticism.
  • Analytical mindset with experience tracking growth, engagement, and conversion metrics.
  • Ability to work credibly with PhD-level researchers and senior engineers, extract signal from complexity, and challenge vague or inflated claims.
  • High ownership mindset: comfortable operating in ambiguity, setting direction, and building structure where none exists.
  • Clear evidence of intellectual curiosity, taste, and originality—this role rewards creative personalities who think and invent, not just execute.
Benefits
  • A rare opportunity to define the narrative of a new computing paradigm, not just market an incremental product.
  • Direct ownership of Haiqu’s product voice, technical storytelling, and market perception, with real influence on GTM strategy, product direction, and ecosystem positioning.
  • Close collaboration with a world-class research and engineering team, working at the frontier of quantum middleware, algorithms, and execution infrastructure.
  • A role with real scope and leverage.
  • Competitive compensation and meaningful equity aligned with building long-term value.
  • The mandate to build a marketing function over time.
  • High autonomy, low bureaucracy, and a culture that values rigor, speed, and intellectual honesty over buzzwords.
  • Front-row exposure to top enterprise pilots, hardware partners, academic collaborations, and global quantum ecosystems.

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
product marketingtechnology marketingtechnical writingcontent creationmulti-channel marketinganalyticsconversion metricscase studiesnarrative developmenteditorial guidelines
Soft skills
communicationcreativityanalytical mindsetownership mindsetcollaborationadaptabilityintellectual curiosityleadershipcommunity engagementstrategic thinking