Hack The Box

Product Marketing Manager

Hack The Box

full-time

Posted on:

Location Type: Hybrid

Location: AthensGreece

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About the role

  • Own the go-to-market strategy for your product area: positioning, messaging, and launch execution that drives awareness, adoption, and pipeline.
  • Partner closely with Product to deeply understand the roadmap, translate features into buyer value, and shape how we bring new releases to market.
  • Arm the sales team with what they need to win: battlecards, one-pagers, ROI frameworks, objection handling, competitive intelligence, and demo narratives.
  • Plan and execute product launches end-to-end — from internal enablement through to external communications, campaigns, and analyst engagement.
  • Produce high-quality collateral that resonates with enterprise security leaders, from technical content through to executive-level messaging.
  • Become the voice of the customer: gather insights from win/loss analysis, buyer interviews, and community feedback to sharpen our positioning.
  • Collaborate with demand generation, content, and field marketing to ensure product marketing feeds integrated campaigns.
  • Track and report on the impact of your GTM efforts, iterating based on data and feedback.

Requirements

  • 1–3 years of experience in B2B product marketing, or a closely adjacent role (e.g., solutions engineering, sales enablement, technical content, demand gen) with a clear thread to product marketing.
  • Genuine cybersecurity knowledge or experience. You don’t need to be a pentester, but you need to understand the domain, the threat landscape, and why enterprises invest in cyber readiness. You should be able to hold your own in a conversation with a CISO or a SOC analyst.
  • Strong writing skills. You can take something complex and make it clear, compelling, and differentiated. No jargon walls, no fluff.
  • A collaborative, low-ego approach. You’ll work across Product, Sales, and the wider Marketing team daily — and you’ll need to earn trust through quality and follow-through.
  • Commercial instinct. You understand that product marketing exists to drive revenue and you think about the buyer journey, not just the feature list.
  • Energy and ownership. We’re a scaling business. You’ll be expected to move fast, take initiative, and figure things out — not wait to be told.
Benefits
  • Private health care
  • Paid parental leave (4 weeks)
  • 25 annual leave days
  • Free lunch & snacks at the office
  • 120€ Ticket Restaurant by Edenred
  • Dedicated budget for training and professional development, participation in conferences
  • Full access to the Hack The Box lab offerings; so you can learn how to hack 😉
  • State-of-the-art equipment (mac, iPhone, and mobile plan)
  • Flexible WFH (Hybrid Model) - Fully Remote is also an option if you're not an Attica resident
  • Annual childcare allowance to support daycare expenses for parents
  • Access to on-site gym and a variety of group activities, including Cross Training, Pilates, Boxing, and Climbing
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B product marketingsolutions engineeringsales enablementtechnical contentdemand generationcybersecurity knowledgewriting skillsdata analysiscampaign executioncompetitive intelligence
Soft Skills
collaborationlow-ego approachtrust-buildingcommercial instinctinitiativeenergyownershipcommunicationadaptabilityproblem-solving