Forward Deployed Engineer
Mixpanel
BigQueryCloudETLGoGoogle Cloud PlatformJavaJavaScriptNoSQLPythonSQL
Senior Partner Marketing Manager
GrowthLoop
full-time
Posted on:
Origin: • 🇺🇸 United States
Visit company websiteSalary
💰 $138,000 - $165,000 per year
Job Level
Senior
Tech Stack
BigQueryCloudGo
About the role
- Build and execute integrated marketing plans with priority partners (Google, Snowflake, Databricks) to grow joint pipeline and brand awareness.
- Plan, execute, and measure joint campaigns leveraging webinars, events, solution launches, and content (case studies, blogs, whitepapers, videos, win wires).
- Drive regular partner-facing marketing programs (co-branded newsletters, solution spotlights, enablement updates, email campaigns) to engage partner contacts and fuel joint pipeline at scale.
- Serve as subject matter expert in partner conversations, enablement sessions, and events showcasing GrowthLoop’s solutions and differentiation.
- Collaborate with martech partners and system integrators to position GrowthLoop as the orchestration layer across the data + marketing stack.
- Align with product marketing on sales enablement calendar and adapt content for partners, including pitch decks, one-pagers, and solution briefs.
- Work with event and field marketing to leverage partner events and industry conferences to build relationships.
- Serve as the marketing point of contact for partner teams; align closely with partner managers, sales, and product to ensure mutual success.
- Track partner marketing performance (pipeline influence, sourced opportunities, reach) and continuously refine tactics.
Requirements
- 4–7 years of B2B marketing experience, with at least 2 years in partner marketing, alliances, or ecosystem marketing.
- Experience working with cloud data warehouses (Google BigQuery, Snowflake, Databricks).
- Proven experience working in the martech ecosystem, ideally with direct exposure to Customer Data Platforms (CDPs), data activation tools, or highly adjacent technologies.
- Ability to build and demonstrate deep product and category expertise to educate and enable others
- Deep expertise in co-marketing motions: joint campaigns, events, content, and demand generation.
- Proven ability to work across sales, product marketing, and external partners (e.g., Snowflake, Google Cloud or other martech leaders) to drive joint campaigns, thought leadership, and demand generation.
- Excellent leadership, project management and communication skills—able to juggle multiple campaigns and stakeholders.
- A builder’s mindset: scrappy, creative, and energized by working in a fast-paced startup environment.
- Relationships within Google, Snowflake, or Databricks ecosystems are a huge plus.
- Familiarity with system integrators (SIs) and channel partner programs.
- Background working with GTM teams that leverage an ABM motion.
