Senior Associate, Marketing & Commerce Technology
PwC
Associate Director, Access Marketing and Reimbursement Strategy
Grifols
full-time
Posted on:
Location Type: Hybrid
Location: Arizona, North Carolina • 🇺🇸 United States
Visit company websiteSalary
💰 $165,000 - $215,000 per year
Job Level
Senior
About the role
- Manage the execution of customer-facing and multichannel marketing promotional assets (message platforms, educational programs, conference materials, promotional campaigns, training materials, etc.) to support the overall biopharma and brand with value access customers
- Partner with stakeholders to identify brand-specific pull through opportunities and ensure a clear understanding of the competitive access environment
- Contribute to annual brand planning, forecasting, and budgeting process for market access customer segment
- Support reimbursement, coding, and coverage-related responsibilities for Medicare Part B, Centers for Medicare and Medicaid (CMS) Healthcare Common Procedure Coding System (HCPCS), and American Medical Association (AMA) Current Procedural Terminology (CPT)
- Support with brand teams to expand key initiatives and strategies to the managed markets customer base, which consists of payers, GPOs, integrated health systems, specialty pharmacies, physician groups and channel partners
- Develop and deploy value access propositions, reimbursement tools, and pull-through strategies
- Liaise with field teams and account leads to support execution in priority segments
- Partner with HEOR and clinical teams to integrate evidence into messaging
- Lead competitive access positioning analysis to inform strategy and messaging
- Support communication and training initiatives across internal stakeholders
Requirements
- Bachelor’s Degree
- 8+ or more years’ experience in biopharmaceuticals or a combination of experience in related areas such as healthcare sales, market access, provider marketing, or patient access
- Knowledge and understanding of market access customers and the complex dynamics affecting the industry trends
- Understanding of US payer market dynamics and how managed care organizations make decisions across commercial and public channels
- Knowledge across multiple market access channels including payer, PBM, IDN, distribution, specialty pharmacy, GPOs
- Working knowledge of legal, financial, government, manufacturing, regulatory and commercial practices within the biopharmaceutical industry
- Excellent communication (written, verbal and presentation), interpersonal influencing and prioritization skills required with proven ability to influence across matrixed organizations including influencing without authority.
Benefits
- Medical
- Dental
- Vision
- PTO
- up to 5% 401(K) match
- tuition reimbursement
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
market accessreimbursementcodingcoverageforecastingbudgetingvalue access propositionspull-through strategiescompetitive access positioning analysisbiopharmaceuticals
Soft skills
communicationinterpersonal influencingprioritizationcollaborationstrategic thinkingpresentation skillsstakeholder engagementteam leadershipinfluencing without authorityproblem-solving
Certifications
Bachelor’s Degree
