Granado Pharmácias | Perfumaria Phebo

Sales

• Lead the commercial strategy for the region, ensuring consistent execution and a strong focus on growth.
• Work directly with key customers in the Food (Grocery), Pharmacy and Indirect channels.
• Analyze the customer portfolio, identify potential, and develop plans that maximize results and the customer experience.
• Guide the team in daily commercial activities, organize priorities, support route planning, and ensure high-quality execution at the point of sale.
• Monitor KPIs, propose adjustments and accelerate actions that drive performance.
• Ensure excellence in product merchandising, compliance with commercial policies, and competitiveness at the point of sale.
• Develop commercial initiatives and campaigns that increase sell-out and strengthen the brand.
• Attract, develop and engage the team, fostering a collaborative, positive and high-performance environment.

Regional Sales Manager