Associate Director – Marketing, Content Production, MarTech
Amgen
ERP
Marketing & Content Associate – Full Time
GoingVC
full-time
Posted on:
Location Type: Remote
Location: Remote • 🇺🇸 United States
Visit company websiteJob Level
JuniorMid-Level
About the role
- Research, write, and publish compelling, insight-driven content and research papers focused on the Venture Capital and Startup ecosystem; including platforms, organizations, functions, and players that support the industry
- Support the GoingVC team by developing and delivering impactful communication, campaigns, blogs, events, and social media content that amplify our brand and that of our industry partners
- Lead the marketing strategy and initiatives at GoingVC across all facets of our ecosystem including the flagship program , GoingVC Angels , GoingVC Partners , our Research Library , our Podcast , and other new offerings developed
- Write and provide content, creative input, deep market research, brand strategy, and direction for Venture Capital related marketing blogs, campaigns, social content, newsletters and other materials
- Develop content calendars and editorial pipelines for campaign deployment across platforms, with a focus on paid and performance-driven content (e.g., LinkedIn, newsletter ads, event promos)
- Lead the development of long-form, research-driven content anchored in original research and tailored to GoingVC’s core audiences (aspiring VCs, LPs, founders, and ecosystem partners)
- Design and produce visual marketing assets (e.g., ad graphics, downloadable PDFs, and social media creatives) to support paid campaigns and content marketing
- Collaborate with the team on performance marketing strategy and execution
- Draft content and copy for special events and other initiatives including Fireside Chats, Partner Events, Podcasts, Startup Showcase Events, and more
- Plan and execute the deployment of one-time, recurring, automated, triggered, and multi-channel campaigns
- Clearly define, track, and report on key metrics to measure the success of partnership programs and published for both current and prospect partners
- Help manage our Marketing tech stack across platforms including Kit, AirTable, Zapier, and Webflow
- Nurture relationships with VCs in the industry and members of GoingVC’s community
- Continuously refine GoingVC’s brand positioning in line with our target audiences, the competitive and develop marketing plans with specific objectives across various channels and segments
- Work closely with the GoingVC leadership and Marketing team to develop new marketing, content, and media strategies for the medium-long term
Requirements
- 2 to 3 years experience in a content, marketing associate, marketing assistant, brand development & strategy, communications, or related role
- You’re an exceptional content writer - with demonstrated experience drafting blog posts, published articles, white papers, etc. and/or managing a team of writers with different backgrounds
- Intrinsically passionate about the startup, entrepreneurship, and Venture Capital ecosystem
- You have an understanding, and / or direct work experience in the Startup & Venture Capital industry across broader ecosystem service providers and vendors in the industry
- Ability to conduct detailed research and market map industries in the VC landscape
- Self-starter, you should be able to figure out what to do and a plan of action and then execute on it independently
- Demonstrated knowledge of brand-building strategies and campaign
- Strong project management skills with experience leading and collaborating with cross-functional partners, prioritize high-impact activities, and keep complex projects moving forward
- Some experience with marketing tech stack software and CRM-based tools, such as Kit, Figma, Canva, AirTable, and Typeform
- You’re a clear, crisp communicator and value brevity in your conversations
- You are able to adapt on the fly and handle unforeseen developments with ease
- You are extremely polite and responsive - (this is super important, as GoingVC is regularly in correspondences with VC investors and other professionals)
Benefits
- Become a member of GoingVC’s supportive 800+ member community of folks from all over the world with a wide range of backgrounds, all looking to improve the VC industry
- Gain access to GVC’s extensive network of VC investors and industry professionals, and have opportunities to interact with them regularly
- Gain access to all of GoingVC’s educational programming materials, resources, and events
- Interact with and help lead all of the GoingVC team on a weekly basis
- Have a hand in many aspects of GoingVC’s business, and grow your experience in a variety of disciplines
- Be a key driver of an early-stage startup’s growth and innovation, and make decisions that will be integral to GoingVC’s long-term development
- Gain invaluable experience as an early employee at an early-stage startup
- And much more
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
content writingmarket researchbrand strategycampaign developmentcopywritingproject managementcontent marketingperformance marketingvisual marketing designdata analysis
Soft skills
communicationself-starteradaptabilitycollaborationpolitenessresponsivenessleadershipcreativityproblem-solvingtime management
