Global Payments Inc.

Partner Marketing Manager

Global Payments Inc.

full-time

Posted on:

Location Type: Hybrid

Location: Lenexa • Kansas • Oklahoma • United States

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About the role

  • Develop and execute marketing programs to grow revenue through existing partnerships across the higher education vertical.
  • Work with the campaign and product marketing teams to create scalable enablement content, toolkits, and campaigns to support partner success.
  • Work cross-functionally with product marketing, sales, and enablement to ensure consistent partner messaging and materials.
  • Collaborate with business development teams to support partner recruitment strategies.
  • Work with the Product marketing team to develop go-to-market launch plans for new partner relationships.
  • Design marketing campaigns to drive awareness and interest among prospective industry partners.
  • Build quarterly plans with measurable KPIs tied to partner-sourced or partner-influenced revenue.
  • Work with marketing attribution team to track and report on campaign and channel effectiveness; optimize based on insights.
  • Manage partner marketing calendars, budget allocation, and co-marketing opportunities with key partners.

Requirements

  • 3-5 years of B2B marketing experience, with at least 2 years in partner or higher education marketing preferable
  • Proven success designing and executing partner campaigns and content that drive pipeline and revenue
  • Strong project management - ability to lead cross-functional initiatives
  • Strong writing/editing skills and a good eye for compelling content
  • Communication skills - Including communication with internal or external audiences
  • Comfortable with complexity - ability to digest complex product integrations and navigate complex internal and external teams.
Benefits
  • Equal employment opportunities regardless of race, color, religion, sex, national origin, ancestry, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other basis protected by law.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B marketingpartner marketingcampaign designcontent creationmarketing attributionKPI measurementgo-to-market strategymarketing programsrevenue growthproject management
Soft Skills
communication skillswriting skillsediting skillscross-functional collaborationleadershiporganizational skillsability to manage complexitystrategic thinkinganalytical skillsinterpersonal skills