GDS Group

Manager, Social Strategy – Sports

GDS Group

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

Visit company website

Explore more

✨ AI Apply
Apply

Salary

💰 $70,000 - $90,000 per year

About the role

  • Ideate, develop, and deliver best in class social editorial content tailored to the unique brand of each podcast across a variety of sports categories
  • Leverage the unique voice, insight, and experience of each talent to go beyond show cutdowns and put us at the center online conversations
  • Create and distribute original content across all show and talent handles, ensuring that posts are timely, relevant, engaging, and on-brand
  • Conceptualize, design, and distribute show content highlights, graphics, images, and videos to help support channel initiatives and strategies
  • Lead all organic growth strategies to grow followers and subscribers, increase engagement rates, and extend the podcasts’ reach through partnerships, collaborations, and viral moments.
  • Serve as the primary voice for each show. Drive community management initiatives to deepen connections with shows, talent, and teams.
  • Optimize content for searchability and discoverability, maximizing relevant keywords and SEO best practices.
  • Ideate and execute unique sponsorship and branded content campaigns, assuring all deliverables are met to necessary specifications
  • Be a leading voice in the content development of the show overall, ensuring social is incorporated, helping to drive audiences to our other platforms and keeping them engaged on all channels.
  • Analyze performance data to identify trends and opportunities for improvement. Use insights to evolve and optimize future strategies
  • Drive alignment and collaboration with internal an external stakeholders through strong communication and organization
  • Provide on-site support for live events, including building out advance content plans, shooting content, and directing talent.
  • Proactively research competitors, social creators, and the latest social platforms, tools, and algorithm changes to ensure best practices.
  • Other duties as assigned

Requirements

  • 5 plus years experience in digital / social content creation, production, and strategy—preferably in the sports or entertainment industry
  • Expert-level understanding of social media platforms, their algorithms, and audience-building strategies across each
  • Highly skilled in photo and video editing (Adobe Creative Suite, etc.)
  • A self-starter, with the ability to work independently, and a drive to be successful
  • An understanding of both creative and production, with the ability to lead the entire process through from idea to execution
  • An effective communicator, driving collaboration between talent, staff, and external partners
  • Strong analytical skills with the ability to turn data into actionable steps.
  • A passion for women’s sports, digital-first storytelling, community building, and an understanding of the sports media landscape
  • Ability to manage multiple projects simultaneously and work in a fast-paced environment against tight deadlines
  • Experience working directly with high-profile talent, maintaining a high level of professionalism at all times
  • A calculated risk-taker. Someone who enjoys pushing boundaries and thinks outside the box, but does so thoughtfully and strategically
  • Proficiency with social media management tools (e.g., Hootsuite, Sprout Social) and analytics platforms
  • Ability to work nights, weekends, and holidays as needed—following the 24/7 cycle of sports and social.
Benefits
  • Health, dental and vision plans
  • Retirement plan participation
  • Life and disability insurance
  • Flexible spending accounts
  • 15 paid vacation days
  • 2 paid personal days
  • 9 paid holidays
  • 40 hours of paid sick leave
  • Parental leave
  • Employee stock purchase plan
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
digital content creationsocial media strategyphoto editingvideo editingSEO best practicesdata analysiscontent productionaudience-building strategiessponsorship campaign executioncommunity management
Soft Skills
effective communicationcollaborationindependent workproject managementanalytical thinkingcreativityprofessionalismstrategic thinkingself-starteradaptability