Gardens Alive

Organic Social Media Manager

Gardens Alive

full-time

Posted on:

Location Type: Remote

Location: OhioUnited States

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About the role

  • Develop and execute organic social media strategies for multiple brands, ensuring alignment with overall marketing goals.
  • Manage and grow social media presence across platforms including Instagram, Facebook, TikTok, Twitter, YouTube, and Pinterest.
  • Create, curate, and schedule engaging content (text, image, video, and stories) tailored to each brand’s identity.
  • Maintain a content calendar to ensure consistent and timely posting.
  • Develop and implement community engagement strategies to foster brand loyalty and advocacy.
  • Collaborate with in-house designers, videographers, and copywriters to produce high-quality, engaging content.
  • Monitor social media trends, emerging platforms, and best practices to keep content fresh and relevant.
  • Ensure each brand’s voice and tone are consistently reflected across all social platforms.
  • Leverage UGC (User-Generated Content), influencer collaborations, and brand partnerships to enhance engagement.
  • Build and nurture online communities, encouraging conversation and interaction.
  • Identify and engage with brand advocates, influencers, and industry leaders to expand reach.
  • Manage social listening tools to monitor brand sentiment and address concerns proactively.
  • Track and analyze key performance metrics (engagement, follower growth, reach, impressions, etc.).
  • Generate monthly reports with insights and recommendations for optimization.
  • A/B test content formats, post times, and engagement strategies to maximize effectiveness.
  • Use data-driven insights to refine strategies and improve overall social media performance.
  • Work cross-functionally with marketing, PR, e-commerce, and product teams to support campaigns and promotions.
  • Stay updated on competitors’ social strategies and identify opportunities for differentiation.
  • Coordinate with paid social teams to ensure organic and paid strategies are complementary.
  • Train and support team members on social media best practices when necessary.

Requirements

  • 1+ years of experience in social media management, preferably handling multiple brands.
  • Strong understanding of organic social media strategies, algorithms, and platform-specific best practices.
  • Experience in content creation, including writing, graphic design, and video production.
  • Strong analytical skills with experience using social media analytics tools (e.g., Meta Business Suite, Google Analytics, TikTok Analytics).
  • Excellent written and verbal communication skills with a keen eye for detail.
  • Ability to multitask and manage multiple brands efficiently.
  • Creative mindset with a passion for storytelling and digital engagement.
  • Knowledge of influencer marketing, trends, and social media compliance regulations is a plus.
Benefits
  • WFH Flexible 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
social media managementcontent creationgraphic designvideo productionA/B testingdata analysisorganic social media strategiescommunity engagement strategiesperformance metrics trackinginfluencer marketing
Soft Skills
analytical skillswritten communicationverbal communicationmultitaskingcreativityattention to detailcollaborationstorytellingtime managementteam support