
Organic Social Media Manager
Gardens Alive
full-time
Posted on:
Location Type: Remote
Location: Ohio • United States
Visit company websiteExplore more
Job Level
About the role
- Develop and execute organic social media strategies for multiple brands, ensuring alignment with overall marketing goals.
- Manage and grow social media presence across platforms including Instagram, Facebook, TikTok, Twitter, YouTube, and Pinterest.
- Create, curate, and schedule engaging content (text, image, video, and stories) tailored to each brand’s identity.
- Maintain a content calendar to ensure consistent and timely posting.
- Develop and implement community engagement strategies to foster brand loyalty and advocacy.
- Collaborate with in-house designers, videographers, and copywriters to produce high-quality, engaging content.
- Monitor social media trends, emerging platforms, and best practices to keep content fresh and relevant.
- Ensure each brand’s voice and tone are consistently reflected across all social platforms.
- Leverage UGC (User-Generated Content), influencer collaborations, and brand partnerships to enhance engagement.
- Build and nurture online communities, encouraging conversation and interaction.
- Identify and engage with brand advocates, influencers, and industry leaders to expand reach.
- Manage social listening tools to monitor brand sentiment and address concerns proactively.
- Track and analyze key performance metrics (engagement, follower growth, reach, impressions, etc.).
- Generate monthly reports with insights and recommendations for optimization.
- A/B test content formats, post times, and engagement strategies to maximize effectiveness.
- Use data-driven insights to refine strategies and improve overall social media performance.
- Work cross-functionally with marketing, PR, e-commerce, and product teams to support campaigns and promotions.
- Stay updated on competitors’ social strategies and identify opportunities for differentiation.
- Coordinate with paid social teams to ensure organic and paid strategies are complementary.
- Train and support team members on social media best practices when necessary.
Requirements
- 1+ years of experience in social media management, preferably handling multiple brands.
- Strong understanding of organic social media strategies, algorithms, and platform-specific best practices.
- Experience in content creation, including writing, graphic design, and video production.
- Strong analytical skills with experience using social media analytics tools (e.g., Meta Business Suite, Google Analytics, TikTok Analytics).
- Excellent written and verbal communication skills with a keen eye for detail.
- Ability to multitask and manage multiple brands efficiently.
- Creative mindset with a passion for storytelling and digital engagement.
- Knowledge of influencer marketing, trends, and social media compliance regulations is a plus.
Benefits
- WFH Flexible 📊 Check your resume score for this job Improve your chances of getting an interview by checking your resume score before you apply. Check Resume Score
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
social media managementcontent creationgraphic designvideo productionA/B testingdata analysisorganic social media strategiescommunity engagement strategiesperformance metrics trackinginfluencer marketing
Soft Skills
analytical skillswritten communicationverbal communicationmultitaskingcreativityattention to detailcollaborationstorytellingtime managementteam support