The Senior Product Marketing Specialist / Product Marketing Manager is responsible for the collection, analysis, and dissemination of competitive intelligence across our global organization.
This role reports to the Manager, Product Marketing - Insights.
This is a high impact role that will be responsible for proactively monitoring, deeply analyzing, and effectively communicating insights about our key competitors to various stakeholders.
The insights generated will inform positioning, product roadmaps, and go to market strategies.
You’ll be part of a team that sits at the intersection of marketing, product, sales, operations, and the market.
Conduct in-depth analysis of competitor products, go-to-market strategies, and messaging to identify strengths, weaknesses, and key differentiators.
Perform win-loss on sales deals to help identify areas of product innovation, sales strategies, marketing messaging, and competitive positioning to increase future win rates.
Requirements
A Bachelor’s Degree or equivalent
4-6 years of product marketing experience, preferably in B2B technology
Strong analytical and critical thinking skills with the ability to distill complex information into concise and digestible insights
Strategic mindset with the ability to combine qualitative and quantitative sources - the more that you can inform your thinking with data the better
Creative thinker who is looking for a highly visible role and is willing to think outside the box to share and disseminate insights
Robust communication, presentation and interpersonal skills, including comfort presenting virtually to large audiences
Experience with Klue, Gong, Highspot, and Salesforce is a plus.
Benefits
Competitive compensation
Professional development opportunities
Flexible work arrangements
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