Full Focus

Social Media Manager

• Own and execute our social media strategy across platforms, with Instagram as the primary channel and the center of gravity.
• Create content yourself (reels, carousels, stories, static posts, and ManyChat funnels) with strong taste, brand cohesion and platform-native instincts, working under the oversight of our Creative Director.
• Capture content directly with Megan, our CEO, and other talent, turning unscripted moments and intentional shoots into scroll-stopping social.
• Take a single piece of source content (a podcast episode, a keynote, a long-form post, a coaching framework) and turn it into a week's worth of beautifully redeployed assets across formats. You know how to make one moment travel.
• Hold the brand aesthetic across every touchpoint. Every font, color, layout, and motion choice in service of the brand we're building.
• Engage with our private Facebook community of 32,000+ Full Focus Planner users. Get to know them, surface their real stories, and turn what's happening there into content that resonates. Over time, you'll build out a real engagement strategy for this community. It's one of our most underutilized assets, and we're excited to see what you'll do with it.
• Grow engagement, follower count, and email list, and convert that audience into raving fans and customers.
• Bring data and instinct in equal measure, telling us what's working, what's not, and what we should do more of.

Organic Social Media Manager