Social Media Manager

Full Focus

Social Media Manager creating story-driven content for Full Focus, a planner and business coaching company. Driving engagement, webinar signups, email subscribers, and coaching leads across Instagram, Facebook, and LinkedIn.

Posted 8/5/2026full-timeRemote • Tennessee • 🇺🇸 United StatesMid-LevelSeniorWebsite

Core Competencies

Role fit

Core Competencies

Use this summary to align your resume positioning with the role.

Demonstrates expertise in strategic social media management, content creation, and audience engagement across multiple platforms. Proficient in leveraging AI tools and video editing to drive business results and enhance brand presence.

Highest-signal resume keywords

Social Media LeadershipContent Strategy DevelopmentAdobe Creative Suite ProficiencyManyChat ExperienceVideo Shooting and Editing

ATS Keywords

Tailor your resume

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills

Social Media WritingContent CreationAudience EngagementVideo EditingContent Repurposing

Soft Skills

Quick LearnerEmotional Intelligence

Tools & Technologies

ManyChatAdobe Creative SuiteCanvaVideo Editing Tools

Industry Keywords

Lifestyle BrandFollower GrowthWebinar SignupsEmail List GrowthCustomer Testimonials

About the role

Key responsibilities & impact

Own Instagram for the Full Focus brand account and the personal accounts of Megan Hyatt Miller and Michael Hyatt, plus Facebook and LinkedIn profiles
Develop hooks and write social content in the brand voice with AI assistance while preserving a human, on-brand style
Gather founder stories, customer testimonials, transformation metrics, and other raw material from the team
Turn stories and metrics into Instagram content, carousels, graphic posts, and video
Build and run content strategy across two accounts and two different product offers
Work backward from webinar signups, email-list growth, and movement toward Double Win Coaching
Own comments and DMs on both accounts and deepen audience relationships
Set up and maintain ManyChat auto-responses and DM automation
Shoot and edit video when needed
Partner with the Creative Director on carousels and graphic posts
Work directly with executives to capture raw footage and images

Requirements

What you’ll need

Strategic and emotionally compelling social media writing ability
Previous social media leadership for a lifestyle or personality-driven brand
Personally grown a profile to 200k followers, adding over 100k followers personally
Fluent with AI tools and able to produce human, on-brand content with personal judgment and editing
Ability to balance promotion of two products at different price points
Quick learner who can repurpose high-performing posts into different formats
Proficiency with Adobe Creative Suite, Canva, and video editing tools
Real experience with ManyChat for auto-responses and DM automation
Ability to connect content to business results such as shares, comments, DMs, webinar signups, and email subscribers
Ability to shoot and edit video when needed
Ability to work synchronously from 9–3 pm CT, Monday through Friday
Willingness and ability to travel to Franklin, TN 4–6 times per calendar year

Benefits

Comp & perks

Healthy team with strong leadership and family-like culture
No micromanagement and outcome-focused work environment
Long-term growth opportunities
Premium health care with 100% of the employee premium covered and 50% of dependents’ premiums covered
Generous PTO
Tiered bonus incentive plan
Paid maternity and paternity leave
Flexible schedule for personal matters and appointments, with advance communication
Synchronous work hours from 9–3 pm CT, Monday through Friday
Travel to Franklin, TN 4–6 times per calendar year
Full-time salaried position
Industry-leading benefits package