Head of Medical Marketing and Advocacy

Fresenius Medical Care

full-time

Posted on: 9/3/2025

Origin: • 🇳🇱 Netherlands

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Lead

About the role

Lead and innovate Care Enablement Medical Marketing & Advocacy strategies to improve external HCP stakeholder engagement and knowledge development
Develop and organize customized therapy programs (educational round tables, symposia, reference center programs)
Collaborate across Marketing, Sales, Application, Compliance, and Medical Affairs for scientific accuracy and strategic alignment
Identify, engage, and nurture key opinion leaders (KOLs), rising stars, and regional champions; establish reference centers of excellence
Oversee planning, contracting, and execution of symposia, workshops, conferences and other advocacy activities ensuring medical and legal compliance
Lead creation of targeted therapy content and collaborate on promotion via marketing and social media
Establish global approval matrix, monitor and implement emerging regulatory trends
Lead a small team, ensure budget transparency, and assess educational program effectiveness using data and feedback to drive improvement

Ideally Master’s degree in Life Sciences, Pharmacy, or Medicine; advanced qualifications (PhD, Doctorate, MBA, marketing degree) are a plus; candidates with strong relevant experience may be considered from other academic backgrounds
Min of 5-7 years of experience with advanced degree (alternatively min. of 10-15 years with Master’s degree)
Fluent in English; additional language skills (e.g., Dutch, German, Spanish) are a plus
Proven track record of building and managing KOL networks and educational initiatives
Strong understanding of regulatory and compliance frameworks in medical communications
Excellent communication, project management, and stakeholder engagement skills
Leads with vision and impact; ability to navigate complexity and ensure accountability
Willingness to travel regionally/nationally as needed