Ford Motor Company

eCommerce and Catalog Manager

Ford Motor Company

full-time

Posted on:

Location Type: Hybrid

Location: Dearborn • Missouri • United States

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Salary

💰 $112,680 - $212,760 per year

About the role

  • Focus: Architecting the vision, identifying market opportunities, and aligning stakeholders.
  • Comprehensive Channel Strategy: Own the digital roadmap for all B2B parts sales channels, ensuring a unified and aggressive growth strategy that supports Ford’s entire aftermarket distributor and dealer network. Lead B2B parts tools enhancements, maintenance, and long-term strategy with vendor partners/suppliers.
  • Market Share Penetration: Identify "white space" opportunities within the B2B landscape to support the eCommerce Strategy. Develop the digital infrastructure required to win over large-scale Multi-State Operators (MSOs), government fleets, and independent repair facilities that currently rely on aftermarket competitors.
  • Ecosystem Integration Strategy: Oversee the expansion into new digital touchpoints beyond the web portal, including API integrations with Customer Management Systems (CMS) and Dealer/Sales Management Systems (DMS) to ensure Ford parts are available at the exact moment of need.
  • Market Intelligence: Gain a thorough understanding of current and evolving B2B customer needs, industry trends, competitive activity, and technology advancements.
  • Strategic SME Leadership: Act as the B2B Subject Matter Expert to educate and support team knowledge; condense complex technical concepts into non-technical language for stakeholders and leadership.
  • Expectation Management: Manage cross-functional team and stakeholder expectations to ensure alignment with and execution of the product strategy.
  • Agile Product Delivery: Create well-defined features, user stories, and acceptance criteria. Prioritize and accept user stories, incorporating them into meticulous release planning.
  • Tactical Execution: Participate in daily standups, iteration planning sessions, product demos, and retrospectives to ensure steady development velocity.
  • Revenue Engineering: Design and execute eCommerce-specific marketing campaigns and promotions (e.g., volume-based incentives, seasonal specials, and loyalty rewards) tailored to the unique needs of B2B buyers.
  • Conversion Optimization: Relentlessly identify and eliminate friction in the "find-and-buy" process by implementing features like bulk-ordering, VIN-specific filtering, and one-click reordering to maximize Average Order Value (AOV).
  • Cross-Functional Collaboration: Foster a culture of "Caring for Each Other" while collaborating with Engineering, UX, Business, and Finance to drive value and collectively resolve impediments.
  • User Advocacy: Advocate for the end-user and stakeholder by empathizing with and deeply understanding user needs throughout the development lifecycle.

Requirements

  • Bachelor’s degree
  • 5+ years of experience in Marketing Leadership, Brand Management, or Sales Operations.
  • 2+ years of experience with Business-to-Business sales
  • 2+ years of experience with management practices and agile methodologies, specifically the extreme programming (XP) principles of paired programming, test-driven development, and continuous deployment
  • 2+ years of experience communicating with and influencing functional and technical team members at all levels
  • 2+ years of experience leading cross-functional teams
  • **Even better, you may have...**
  • Bachelor’s degree in marketing, Business Administration, or a related field.
  • Strong sense of responsibility and ownership, self-starter, and proactive attitude
  • Experience working as a Product Manager with demonstrated experience with modern software development product
  • Comfortable working in a fast-paced, fluid environment where priorities shift regularly
  • Strong Excel and PowerPoint skills
  • Deliver results consistently, even under challenging circumstances
  • Ability to break down complex tasks or requirements into simpler, more manageable tasks
Benefits
  • Immediate medical, dental, vision and prescription drug coverage
  • Flexible family care days, paid parental leave, new parent ramp-up programs, subsidized back-up child care and more
  • Family building benefits including adoption and surrogacy expense reimbursement, fertility treatments, and more
  • Vehicle discount program for employees and family members and management leases
  • Tuition assistance
  • Established and active employee resource groups
  • Paid time off for individual and team community service
  • A generous schedule of paid holidays, including the week between Christmas and New Year’s Day
  • Paid time off and the option to purchase additional vacation time.
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B salesMarketing LeadershipBrand ManagementSales OperationsAgile methodologiesExtreme Programming (XP)Test-driven developmentContinuous deploymentProduct ManagementeCommerce marketing
Soft Skills
LeadershipCommunicationCollaborationResponsibilityOwnershipProactive attitudeUser advocacyExpectation managementProblem-solvingAdaptability