
Digital Marketing Manager
Focal Point
full-time
Posted on:
Location Type: Remote
Location: Canada
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Salary
💰 CA$70,000 - CA$90,000 per year
About the role
- Improve online visibility and lead generation across websites, search, and campaigns
- Own and optimize HubSpot funnels, forms, workflows, and reporting
- Support and update corporate and individual coach websites as needed
- Apply UX best practices to improve clarity, usability, and conversion
- Create light graphic and digital assets (web, email, social) when needed
- Stay current on the evolution of search, AI, and digital marketing tools
- Collaborate closely with content writer, designer, tech, and coach success partners
Requirements
- 5+ years of experience in digital marketing or growth roles
- HubSpot Certification (or strong experience with willingness to certify)
- Comfort working across CMS platforms and website builders
- A working eye for design and basic graphic production
- Understanding of SEO, lead generation, and digital funnels
- Curiosity about AI and modern search behavior
Benefits
- Health insurance
- Professional development opportunities
- Flexible work arrangements
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
digital marketinglead generationSEOHubSpotgraphic designUX best practicesdigital funnelswebsite optimizationcontent management systemssearch behavior
Soft Skills
collaborationcuriositycreativitycommunicationproblem-solving
Certifications
HubSpot Certification