Fire&Spark

Business Development Rep

• Work the conference calendar and proprietary events end-to-end, including pre-event research, in-room relationship-building, and post-event follow-through
• Attend 4–8 in-person events per year
• Build and nurture relationships with the email and event audience over weeks and months, rather than using automated drip sequences
• Document every sales conversation and relationship touchpoint in the CRM
• Bring ideas for new partnerships, offers, and ways to extend Fire&Spark’s thought leadership reach
• Connect with people live, sometimes in person at company events
• Develop deep familiarity with Fire&Spark’s agency and services
• Nurture prospects over time and build trust before pushing a sales agenda
• Determine when to shift a relationship into a sales conversation
• Generate sales-qualified leads for the sales team to close

Business Development Manager

Sales Development Rep

• Transform conference engagements into high-value MQL pipelines
• Develop and execute outreach strategies for conferences
• Organize and lead conference teams to maximize contact acquisition
• Design and implement nurture campaigns for email subscribers
• Leverage automation tools for targeted prospect lists

Sales Development Representative

SEO Marketing

• Conduct a thorough analysis of client projects, identifying risks, challenges, opportunities, successes, and areas for improvement, and collaborate with the Client Services Manager to address them effectively
• Proactively develop, adapt, and evolve SEO strategies to meet the unique needs of our diverse client base
• Serve as the go-to resource for SEO strategy-related inquiries, providing expert guidance and support to both internal team members and clients
• Collaborate with analysts to create high-quality, actionable deliverables
• Develop and execute link-building campaigns to enhance the visibility and authority of client websites
• Cultivate and maintain strong relationships with clients, ensuring their satisfaction and retention
• Utilize tools such as Google Analytics, Search Console, Ahrefs, Moz, Screaming Frog, SEMRush, and others to identify opportunities and drive new initiatives

Business Development Manager

Sales Development Representative

SEO Strategist – Worldwide