Director of Growth Strategy
Farmers Insurance
full-time
Posted on:
Location Type: Hybrid
Location: California • Colorado • United States
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Salary
💰 $121,350 - $219,780 per year
Job Level
About the role
- Responsible for leading and managing sales growth in direct distribution (online and call center) audience
- Develops and executes strategic business plans, initiatives and marketing to generate gross written premium, new business, and profit targets
- Leads a team to build, manage and execute on growth initiatives
- Drive experimentation through A/B and multivariate testing, personalization at scale, and performance-based optimization
Requirements
- 8 years of insurance industry experience
- 5 years of management experience
- Experience in developing strategies in marketing, product or online sales
- Strong analytical and critical thinking skills
- Knowledge of personal lines products
- Proven written and oral communication skills
Benefits
- Medical
- Dental
- Vision
- Health Savings and Flexible Spending Accounts
- Life Insurance
- Paid Time Off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
A/B testingmultivariate testingperformance optimizationstrategic business planningmarketing strategyproduct developmentonline sales strategy
Soft Skills
leadershipteam managementanalytical skillscritical thinkingwritten communicationoral communication