FairPlay Sports Media

Public Relations

• Plan and deliver campaigns that secure high-quality backlinks and citations from US and global publishers, broadcasters, and digital outlets.
• Turn proprietary betting data (odds, offers, Bet Builder insights, user trends) into stories journalists want to reference and link to.
• Build full-funnel campaigns, including data-led research projects, long-form studies, partnerships, and interviews with sports personalities and commentators.
• Use Oddschecker’s and FairPlay’s datasets to originate newsworthy, US-relevant angles across NFL, NBA, MLB, college sports, and other key codes.
• Proactively pitch US and international journalists, bloggers, and on-air talent with timely insights and press materials.
• Maintain and grow relationships with newsroom editors, sports desks, betting and business reporters, and industry media across key US states and national outlets.
• Write and distribute high-quality press releases, media notes, and supporting assets that meet editorial standards and compliance requirements.
• Produce companion content on owned properties to act as link targets, traffic drivers, and long-term SEO assets for campaigns.

Digital PR Manager

Business Development Rep

• Source and close new publisher and commercial partner relationships
• Own the full Business Development lifecycle from prospecting through to signed, live deals
• Build and manage a consistent and healthy revenue pipeline
• Drive new business revenue month-on-month against clear targets
• Work closely with internal teams to ensure smooth onboarding and activation
• Maintain accurate commercial records, forecasts, and pipeline reporting
• Stay informed on affiliate, media, and iGaming market trends
• Ensure all partnerships align with Confido’s compliance and quality standards

Digital PR Manager

Business Development Manager