F5

Senior Product Marketing Manager, Service Provider Solutions

F5

full-time

Posted on:

Location Type: Hybrid

Location: San Jose • California • United States

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Salary

💰 $149,600 - $224,400 per year

Job Level

Senior

About the role

  • Analyze market trends, customer needs, analyst perspectives, and competitive positioning to inform product and solution strategy.
  • Define differentiated value propositions, messaging, and portfolio narratives aligned to customer priorities, buying motions, and target personas.
  • Lead go-to-market planning for service provider products and related solutions in partnership with Product Management, Sales, and Marketing.
  • Develop presentations, playbooks, battlecards, case studies, and FAQs to help sales and partners position and sell effectively.
  • Create product- and solution-focused content, including blogs, webinars, videos, customer stories, and launch materials.
  • Engage with customers and field teams to validate use cases, gather feedback, and strengthen messaging and go-to-market execution.
  • Represent F5 with customers, partners, analysts, and industry groups to build market credibility and support portfolio awareness.

Requirements

  • Bachelor’s degree in marketing, computer science, engineering, business, or a related field ; MBA/MA/MS preferred
  • 10 + years of relevant service provider or telecommunications product marketing experience
  • Strong understanding of customer-centric marketing, solution positioning, and value-based messaging
  • Excellent written and verbal communication skills; ability to translate complex technical topics into clear, compelling messages
  • Demonstrated project management skills and ability to collaborate cross-functionally
  • Executive-level presentation skills with the ability to engage C-suite, sales, customers, and partners across virtual and in-person settings.
Benefits
  • incentive compensation
  • bonus
  • restricted stock units
  • benefits
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketingsolution positioningvalue-based messagingproject managementcontent creationmarket analysiscompetitive positioninggo-to-market planningcustomer engagementpresentation development
Soft Skills
written communicationverbal communicationcollaborationexecutive presentationcustomer-centric approachfeedback gatheringcross-functional teamworkstrategic thinkingstorytellinganalytical thinking
Certifications
Bachelor's degreeMBAMAMS