Responsible for marketing data analysis to identify market trends
Develop deep, actionable insights that inform marketing strategy and optimize campaign performance
Conduct complex quantitative and qualitative analyses on marketing performance data
Analyze user data to map end-to-end customer journeys
Partner with Marketing teams to define and prioritize impactful A/B testing hypotheses
Collaborate with Marketing and BI teams for marketing forecasting and budget planning
Monitor the competitive landscape and conduct analyses on marketing strategies

Requirements

4+ years of experience in a Growth Analyst, Marketing Analyst, Business Intelligence, or Insights role
Strong understanding of digital marketing metrics, including CPA, LTV, ROI, conversion rates, email metrics, and web analytics.
Experience with Google Analytics, SQL, data visualization tools (Lookerstudio, Domo)
Exceptional analytical and quantitative skills
Strong project management and leadership skills
Collaborative team player with attention to detail

Benefits

Employee Resource Groups
Company-sponsored events
Professional growth opportunities through educational support
Mentorship programs
Career development resources
Employee engagement programs
Recognition awards

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills

data analysisquantitative analysisqualitative analysisA/B testingdigital marketing metricsSQLdata visualizationGoogle Analyticscampaign performance optimizationcustomer journey mapping

Soft skills

analytical skillsquantitative skillsproject managementleadership skillscollaborationattention to detail