ESA - Electronic Security Association

Field Area Sales Account Manager

ESA - Electronic Security Association

full-time

Posted on:

Location Type: Hybrid

Location: Birmingham • United Kingdom

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About the role

  • Manage, retain and grow revenue across a defined field sales territory covering Poole and Dorset.
  • Build strong, long-term relationships with security installers, systems integrators, electrical contractors and trade partners.
  • Act as the trusted advisor and primary point of contact for assigned customer accounts.
  • Maintain regular face-to-face customer visits to drive satisfaction, loyalty and account growth.
  • Identify, prospect and onboard new B2B customers across the South Coast territory.
  • Win business from competitors by clearly communicating ADI’s value proposition, service model and extensive product range.
  • Increase share of wallet within existing accounts through consultative, solution-focused selling.
  • Drive sustainable territory growth by uncovering new projects, installers and regional opportunities.
  • Plan, lead and execute supplier-led and branch-supported sales campaigns.
  • Convert campaign activity into qualified pipeline and measurable revenue growth.
  • Maintain accurate opportunity tracking, forecasts and reporting via CRM.
  • Deliver consistent performance against sales targets, KPIs and growth plans.
  • Attend and support trade counters, supplier roadshows, exhibitions, installer days and industry events across the South Coast.
  • Deliver product demonstrations and technical presentations to customers and prospective partners.
  • Represent ADI as a trusted local expert in security, AV and low-voltage technologies.
  • Develop in-depth knowledge of ADI and Resideo product portfolios, solutions and services.
  • Stay informed on market trends, competitor activity and emerging technologies.
  • Participate in technical, sales and product training to support professional growth.
  • Provide forecasting and demand insight to support Sales Inventory Operations Planning (SIOP).

Requirements

  • Proven experience in field sales, territory management or B2B account management
  • Strong communication, negotiation and relationship-building skills
  • A proactive, well-organised approach with the ability to manage your territory autonomously
  • Confidence working in a target-driven, customer-facing environment
  • Full UK driving licence and flexibility to travel across Dorset and the South Coast
  • Experience within electronic security, electrical wholesale, AV, fire, CCTV or trade distribution
Benefits
  • Competitive base salary plus car allowance or company car
  • Attractive commission and market-leading sales incentive scheme
  • Opportunity to build a long-term career within a global, industry-leading organisation
  • Comprehensive product, technical and sales training
  • Supportive, collaborative culture focused on performance, innovation and customer excellence
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
B2B account managementterritory managementsales forecastingconsultative sellingsolution-focused sellingCRMproduct demonstrationstechnical presentations
Soft Skills
communication skillsnegotiation skillsrelationship-building skillsproactive approachorganizational skillsautonomous managementcustomer-facing confidence
Certifications
Full UK driving licence