Equativ (formerly Smart)

Lead Account Executive

Equativ (formerly Smart)

full-time

Posted on:

Location Type: Hybrid

Location: New York City • New York • United States

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Salary

💰 $130,000 - $140,000 per year

Job Level

Senior

About the role

  • Own and execute strategic sales plans across a portfolio of holding company accounts and their agency networks.
  • Build and deepen relationships with senior stakeholders across holding companies, agency trading desks, and programmatic leadership teams.
  • Drive new business within existing Holdco relationships while identifying and closing net-new opportunities.
  • Partner with agency and brand teams to align Equativ’s solutions with in-house buying models, trading desk workflows, and programmatic objectives.
  • Serve as a trusted advisor, providing strategic guidance, insights, and recommendations to improve performance and drive long-term value.
  • Educate clients on Equativ’s platform, capabilities, and best practices to maximize ROI across programmatic channels.
  • Deliver ongoing updates, training, and product innovations to keep clients ahead of industry and market trends.
  • Collaborate cross-functionally with Product, Operations, Marketing, and Partnerships to ensure strong execution and client satisfaction.
  • Consistently meet and exceed quarterly revenue and growth targets.

Requirements

  • 4+ years of experience in programmatic or ad tech sales, with a proven record of driving revenue growth.
  • Demonstrated experience selling into holding companies, agency trading desks, and complex agency structures.
  • Strong understanding of programmatic buying models, in-house brand strategies, and the broader agency ecosystem.
  • Exceptional communication, negotiation, and executive-level presentation skills.
  • Highly consultative, solutions-oriented mindset with the ability to uncover client needs and tailor strategic recommendations.
  • Proven ability to prospect, close, and expand high-value enterprise accounts.
  • Comfortable operating in a fast-paced, evolving environment while managing multiple priorities.
  • Analytical, adaptable, and driven by delivering measurable business outcomes.
Benefits
  • Comprehensive benefits package
  • Variable pay and bonuses included in total compensation

Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard skills
programmatic salesad tech salesrevenue growthprogrammatic buying modelsstrategic recommendationsclient needs analysisenterprise account management
Soft skills
communicationnegotiationexecutive-level presentationconsultative mindsetsolutions-orientedanalyticaladaptabledriven by outcomes