
Field Marketing Manager – Growth
Encord
full-time
Posted on:
Location Type: Hybrid
Location: San Francisco • California • United States
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Salary
💰 $100,000 - $170,000 per year
About the role
- Responsible for the development and execution of the Field Marketing strategy based on the allocated budget and pipeline targets.
- Execute a mix of roundtables, workshops, executive events, industry-targeted events, and 3rd party events that will help you meet and exceed company targets.
- Exceed registration and attendance targets for virtual/live field events.
- Streamlined lead flow management from your field marketing programs/events into marketing automation systems and to sales team stakeholders to maximize pipeline generation and conversion.
- On-budget execution of programs with timely and accurate reconciliation with Finance stakeholders.
- Consistent best practice sharing and optimized conversion rates of all programs based on first and learning, feedback, and data.
Requirements
- 2+ years of experience end-to-end management of first-party physical and digital events for B2B high-growth software companies
- Technical aptitude and willingness to learn and represent the product
- Experience running third-party conferences from contract to post-event follow-ups
- Experience working with a direct sales team, sales development teams (BDRs), and other cross-functional partners
- Experience holding event budget authority and managing budgets across an event series
- Experience having pipeline building responsibility
- Experience with Hubspot is nice to have
- Some travel for onsite events execution and support will be required
Benefits
- Competitive salary, commission and equity in a hyper growth startup.
- Real opportunities to grow. We’re growing insanely fast and you’ll have all the opportunities for growth that you can handle.
- Strong in person culture. We're 3-5 days a week in our newly-launched loft office in North Beach.
- Flexible PTO to recharge.
- Annual learning and development budget.
- 18 paid vacation days + federal holidays.
- Lots of opportunities for travel (all around the US, to London & Europe).
- Bi-annual off-sites and monthly socials.
- Health, dental and vision insurance.
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
event managementbudget managementpipeline generationlead flow managementdata analysis
Soft Skills
communicationcollaborationorganizational skillsadaptabilityproblem-solving