Empowerly

Marketing

• Drive Referrals: Share Empowerly with peers, families, and your network****
• Content Creation: Create authentic content (TikTok, Instagram, etc.) about your experience****
• Community Engagement: Represent Empowerly in school or alumni communities, group chats, and events****
• Feedback Loop: Share insights on what students and families care about****
• Campaign Support: Assist with marketing initiatives, webinars, and outreach campaigns

Marketing Intern, Student Ambassador

Content Writer

• Own Empowerly’s written content engine across blogs, landing pages, and high-intent conversion pages
• Be accountable for transforming organic traffic into clarity, trust, and measurable enrollment impact
• Produce net-new blog posts based on SEO briefs and search demand
• Rewrite and materially improve existing content for clarity, depth, structure, and persuasive strength
• Optimize high-value pages that directly influence bookings and enrollments
• Consistently ship polished work at a reliable cadence, balancing speed with quality
• Integrate keywords strategically, align content to clear search intent, and provide internal linking recommendations
• Strengthen website and landing page copy
• Write or refine paid social ads, webinar promotions, and supporting assets

Senior Content Writer

Program Manager

• Lead and implement all ancillary Empowerly programs as service offerings grow
• Act as the liaison between Empowerly and 2+ partnership programs that Empowerly students work with
• Manage programs team and contractor teams who will help maintain program relationships and interact with students
• Own the end-to-end process of bringing the Research Scholars Program in house, including mentor sourcing and onboarding, program structure, and quality control
• Recruit, onboard, and manage startup companies participating in the Startup Internship Program
• Manage both short term and long term operational strategy and proactively anticipate the needs of our programs as our student base grows exponentially
• Ensure overall program health, including establishing internal quality controls metrics and assessments, bench analysis and expansion, and alignment with company priorities.
• Provide regular data reporting, sharing insights on the programs’ success rates and outputs
• Source, vet, and onboard new programs
• Design, present, and implement training resources for counselors to share services with existing students and help onboard them to new programs.
• Work closely with Marketing and Sales Teams to create training documentation on how to speak about Empowerly ancillary programs and attract new students and families.

Counselor

• Keep up to date with current college admission changes.
• Available for 20-25 students with flexibility based on schedule and bandwidth.
• Advise students about extracurriculars that expand interests and may potentially present leadership opportunities.
• Help students with meaningful summer plans by applying to internships, explore competitions, research opportunities, and community service options.
• Create a plan for standardized testing that includes strategies for improving scores and help decide which tests are appropriate.
• Help create college lists, rate colleges for students (reach, target, and safety), and offer tips for college visits.
• Guidance through the entire application process: personal statement, activities, resume, recommendation letters, essay review and edits, utilizing research when necessary, reviewing entire application materials before submitting.
• Strategizing plan for early action, early decision, regular decision as well as waitlisted strategies and college choice guidance.
• Discuss financial aid resources and guidance as well as merit scholarship resources.
• Prepare for sessions in advance, be on time, log sessions in a timely manner, stay in touch with students, maintain a healthy relationship with parents, and include parents in all communications.
• Support a wide range of students, including; transfer, undergrad, post graduate, and international.
• Attend monthly team meetings.
• Utilize resources available within Empowerly to provide optimal advice for all students.
• Monitor Empowerly email account and Slack account for up-to-date Empowerly communications.

Marketing Intern, Student Ambassador

Senior Content Writer

Program Manager

College Admissions Counselor, Fluent in Mandarin