US CDx Lead – HCP Marketing Director, Sigvotatug Vedotin
Pfizer
Senior Global Marketing Director – Digital SaaS Product, Capabilities Innovation
Ecolab
full-time
Posted on:
Location Type: Hybrid
Location: Saint Paul • Illinois, Minnesota • 🇺🇸 United States
Visit company websiteSalary
💰 $169,400 - $254,000 per year
Job Level
Senior
About the role
- Identify, analyze, and validate new digital business models
- Incubate and launch SaaS products
- Develop go-to-market strategies and build sustainable revenue engines
- Create a customer-first narrative with an aligned digital product roadmap.
- Lead the development of new SaaS products - identify market gaps and customer pain points where legacy systems or processes create inefficiencies, data silos, and limited visibility.
- Translate gaps into opportunities solved with new digital products that will create a compelling and unified customer experience.
- Refine business models (ARR, NRR, CAC/LTV, payback)
- Run dual-track agile processes (discovery and delivery) with structured experimentation
- Develop data sets and dashboards to measure adoption, usage, and value
- Define ideal customer profiles, market segments, and product positioning
- Lead pricing and packaging (eg. bundles or tiers), including usage-based or tiered models
- Partner with Marketing and Sales to develop GTM plans, enablement playbooks, and adoption programs.
- Develop and launch multi-channel campaigns leveraging Marketing Communications and enterprise capabilities.
- Own revenue targets for incubated products and report growth KPIs
- Mobilize cross-functional teams (Product, Marketing, Engineering, Data, Sales)
- Translate technical concepts for non-digital and executive audiences
- Lead internal enablement and change initiatives (field pilots, operational readiness)
- Foster a culture of curiosity, experimentation, and learning from failure
Requirements
- 8-10 years of product marketing experience (MBA or graduate degree preferred)
- Proven experience in SaaS product development and commercialization, preferably in a start-up environment.
- Track record of revenue ownership (ARR, retention, SaaS scaling)
- Expertise in pricing, segmentation, and GTM execution for software products
- Experience running structured experiments and validating business assumptions
- Strong project management and execution skills for cross-functional initiatives
- Financial acumen and ability to model and assess P&L requirements
- Excellent interpersonal, presentation, and executive communication skills
- Able to translate technical/data concepts for commercial and operational teams
- Comfortable with ambiguity and challenging the status quo in legacy environments
Benefits
- Comprehensive and market-competitive benefits
- Annual bonus and long-term incentives
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
SaaS product developmentgo-to-market strategiespricing modelscustomer segmentationdual-track agile processesdata analysisdashboard developmentrevenue modelingstructured experimentationP&L assessment
Soft skills
project managementinterpersonal communicationpresentation skillsexecutive communicationcross-functional collaborationcuriosityadaptabilityleadershipchange managementproblem-solving
Certifications
MBAgraduate degree
