
Growth Communications Lead
Duetti
full-time
Posted on:
Location Type: Hybrid
Location: New York City • California • New York • United States
Visit company websiteExplore more
Salary
💰 $100,000 - $120,000 per year
Job Level
About the role
- Own earned media strategy (proactive + reactive) across music, tech/startup, creator economy, and finance
- Expand Duetti’s media mix beyond traditional press, including social-first news outlets, solo bloggers, newsletters/Substacks, podcasts, and creator-led media, as well as trades and business press
- Build and run an always-on pitch engine (cadence of angles, targets, outreach, follow-ups, and conversions)
- Develop pitchable narratives and storylines, including founder POV and category narratives, company announcements, market insights, artist case studies, and more.
- Maintain a lightweight “comms CRM” of reporters/outlets/creators with active pitch pipeline with clear status and follow-up timelines.
- Own outreach and relationship management over time with thoughtful check-ins, rapid responsiveness, context sharing, and rapport-building that compounds.
- Partner with team on content ideation and packaging that can be pitched externally or published on owned channels (blog, LinkedIn, exec channels).
- Collaborate on and help manage executive thought leadership pieces (LinkedIn, op-eds, commentary, quotes, briefing docs, talking points).
Requirements
- 2–5 years experience in content-led communications, growth marketing, integrated marketing, or a high-output marketing role at a startup/media brand
- Proven ability to pitch, place, and build relationships with relevant outlets/voices (traditional and/or new media)
- Strong writing and packaging skills: crisp pitches, narrative framing, exec voice ghostwriting
- Highly organized operator: can manage pipeline, follow-ups, and responsiveness without dropping threads
- Nimble and hands-on: equally comfortable setting strategy and executing daily outreach
- Credible interest in (and ability to learn quickly) the intersection of music, creators, tech, and finance; prior exposure to one or more is a plus
- Tenacious with desire to drive results - high urgency, persistence, curiosity, and resilience in outbound relationship-building
Benefits
- healthcare coverage
- flexible paid time off
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
content-led communicationsgrowth marketingintegrated marketingnarrative framingghostwritingrelationship managementpitchingmedia outreachexecutive thought leadershipcontent ideation
Soft Skills
highly organizednimblehands-ontenaciouscuriosityresiliencepersistencestrong writingresponsivenessrapport-building