Dropbox

Senior Director, Product Marketing – Dash

Dropbox

full-time

Posted on:

Location Type: Remote

Location: Canada

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Job Level

Senior

About the role

  • Define and evolve the end-to-end narrative for Dash and priority innovation initiatives, grounded in customer insight, market context, and business strategy.
  • Translate complex, AI-powered and multi-surface products into clear, compelling positioning and value propositions.
  • Ensure consistent storytelling across launches, lifecycle moments, sales enablement, brand, and communications.
  • Own the strategy and operating model for Dropbox’s most critical product releases.
  • Build scalable frameworks that drive alignment, accountability, and execution across Product, Marketing, Growth, Sales, and Support.
  • Define success metrics, adoption goals, and post-launch plans to raise rigor.
  • Establish scalable mechanisms to surface customer needs, motivations, and friction across segments and surfaces.
  • Synthesize insights from research, usage data, sales, and support to inform positioning, roadmap decisions, and lifecycle strategy.
  • Ensure customer insight meaningfully shapes product and go-to-market decisions.
  • Partner with Product and Design leadership to shape strategy, prioritization, and sequencing based on market opportunity and customer impact.
  • Bring competitive intelligence and market trends into roadmap and planning discussions.
  • Align messaging strategy to company-level goals, revenue priorities, and adoption targets.
  • Foster a culture of ownership, curiosity, and continuous improvement.
  • Serve as a senior thought partner to Product, Growth, Sales, and Marketing leadership.
  • Influence planning cycles, OKRs, and investment decisions through clear strategy and data-backed recommendations.
  • Help lead organizational change as Dropbox evolves its product portfolio and GTM approach.

Requirements

  • 15+ years of experience in Product Marketing or related functions, including 4+ years in people management.
  • Proven success leading GTM strategy for complex, multi-surface products at scale.
  • Experience in B2B SaaS, productivity, collaboration, or adjacent platforms.
  • Strong understanding of positioning, launches, monetization, and lifecycle strategy across PLG and SLG models.
  • Demonstrated ability to build, coach, and scale high-performing teams.
  • Executive presence with the ability to influence senior Product, Design, and Business stakeholders.
  • Exceptional communication and storytelling skills.
  • Comfort operating in high-ambiguity, high-accountability environments.
Benefits
  • Leadership role in product marketing management
  • Visionary opportunity to shape a product from early stages
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
product marketinggo-to-market strategypositioninglifecycle strategymonetizationdata analysiscustomer insight synthesiscompetitive intelligencesuccess metrics definitionadoption goals
Soft Skills
leadershipcommunicationstorytellinginfluenceownershipcuriositycontinuous improvementteam buildingstrategic thinkingcollaboration