Director, Global Market Research
Driscoll's
full-time
Posted on:
Location Type: Hybrid
Location: Watsonville • California • United States
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Salary
💰 $155,000 - $210,000 per year
Job Level
About the role
- lead the global consumer and customer insights agenda
- partner with local teams across DOTA, DEMEA, DOA, and DANZ
- act as a strategic thought partner translating complex data into business direction
- support front-end innovation discovery including demand spaces mapping
- establish evidence standards for innovation decisions
- embed insights into brand strategy development
- design and govern Driscoll’s global brand and growth measurement framework
- integrate primary research, behavioral data, and advanced analytics into insights ecosystem
- build compelling category growth narratives
- own Driscoll’s global insights operating model
Requirements
- bachelor’s degree in business, marketing, psychology, economics, statistics, or a related field
- advanced degree strongly preferred
- at least 12 years of progressive leadership experience in market research, consumer insights, analytics, or related disciplines
- demonstrated success leading global, multi-market insight organizations
- exceptional communicator and storyteller
- proven track record of building and developing high-performing global teams
- willingness and ability to travel globally (approximately 30%)
- English fluency essential, Spanish and/or Mandarin a plus
Benefits
- comprehensive medical, dental, and vision coverage
- life insurance
- disability coverage for positions working more than 30 hours per week
- 401(k) with employer match
- profit-sharing participation
- paid sick time
- paid vacation
- paid personal and family care leave
- free Employee Assistance Program (EAP)
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard Skills & Tools
market researchconsumer insightsanalyticsadvanced analyticsdata translationevidence standardsbrand strategy developmentcategory growth narrativesprimary researchbehavioral data
Soft Skills
leadershipcommunicationstorytellingteam developmentstrategic thinkingcollaborationinnovationglobal perspectiveadaptabilityproblem-solving