Analista de Customer Success – Junior
Gedanken - GCertifica
Mid-level CRM Analyst
DOTZ
full-time
Posted on:
Location Type: Hybrid
Location: São Paulo • 🇧🇷 Brazil
Visit company websiteJob Level
Mid-LevelSenior
Tech Stack
CloudSQL
About the role
- Analyze customer data to generate insights: Perform analyses on transactional databases to extract insights that drive revenue and improve the customer experience.
- Measure CRM results: Analyze and measure the performance of CRM campaigns (push, SMS, email) using key metrics and statistical methods to quantify the performance lift generated by campaigns.
- Develop presentations: Prepare executive presentations focused on reporting results to support data-driven decision making.
- Collaborate on CRM strategies: Interface with business teams to align campaigns, design and run customer journeys and one-off campaigns. Focus on optimizing CRM strategies aligned with the customer lifecycle at Dotz.
- Drive customer digital adoption: Use data analysis to promote use of the company app, focusing on improving the customer's digital experience.
- Engage customers in the points program: Develop communication strategies and new digital products to increase customer participation in the points-earning and redemption ecosystem.
Requirements
- University degree (completed)
- Intermediate Excel skills
- Knowledge of Google Analytics
- Experience with Marketing Cloud
- Experience with A/B testing
- Experience analyzing qualitative and quantitative data and translating it into conversion insights
- Passionate about data
- Experience building dashboards in Data Studio (Google Data Studio)
- Knowledge of SQL
- Familiarity with Google Ads and Meta platforms
- Hands-on: manage the customer journey end-to-end
- Able to adapt well to new situations and shifting priorities
- Enjoy working on diverse projects
- Strong ownership mentality (entrepreneurial, takes initiative)
Benefits
- SulAmérica medical insurance 🩺
- SulAmérica dental insurance 😁
- Annual variable compensation (PLR – profit sharing) 🤑
- Flexible benefits card 💳
- Birthday day off 🥳
- Dotz awarded on your birthday 🎉
- Additional Dotz for tenure starting in the second year 🧡
- Discounts at major pharmacy chains 💊
- TotalPass (wellness benefits) 🏃🏾♀️
- Childcare assistance 👶🏽
- Partnership with Open English 📘
- Various other initiatives and many Dotz through our "Render Mais" Program 🤩
Applicant Tracking System Keywords
Tip: use these terms in your resume and cover letter to boost ATS matches.
Hard skills
data analysisA/B testingdashboard buildingSQLGoogle AnalyticsExceldata-driven decision makingcustomer journey managementquantitative data analysisqualitative data analysis
Soft skills
adaptabilityinitiativeownership mentalitycollaborationcommunicationpassion for dataproject managementproblem-solvingcustomer engagementstrategic thinking
