dotte

Growth Marketing Lead

dotte

part-time

Posted on:

Location Type: Remote

Location: United Kingdom

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Job Level

Senior

About the role

  • Drive early stage customer acquisition with strategic direction and tactical execution of paid and organic channels
  • Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Design and implement tracking plans, interpreting qualitative and quantitative data to inform decisions across product and growth
  • Uncover and leverage new emerging channels and opportunities to accelerate growth
  • Work with the Founders and the Marketing Team to drive our product improvements and continuously optimise customer journeys and conversion funnels
  • Work with the Brand Marketing Lead to test and refine the Growth Strategy
  • Train and manage a Growth Intern to implement and track growth experiments and initiatives
  • Updating the team and reporting on paid marketing performance

Requirements

  • 3+ years growth/digital marketing experience
  • Entrepreneurial, with an enthusiasm for early-stage startups
  • In-depth knowledge of SEO factors and key algorithm updates
  • Relevant technical skills or knowledge include coding skills, Google Analytics, Google Tag Manager
  • Domain expertise in UI/UX best practices
  • Analytical mindset and data-loving is essential
  • D2C experience
  • Community growth, management or engagement experience
  • Passionate about sustainability or the circular economy
  • Experience working for a marketplace is preferable
Benefits
  • Flexible working arrangements
  • Professional development opportunities
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
growth marketingdigital marketingSEOGoogle AnalyticsGoogle Tag ManagerUI/UX best practicesdata analysiscustomer acquisitionconversion optimizationcommunity management
Soft Skills
analytical mindsetentrepreneurial spiritteam collaborationtraining and managementstrategic thinkingtactical executioncommunicationproblem-solvingadaptabilitypassion for sustainability