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Growth Marketing

• Drive early stage customer acquisition with strategic direction and tactical execution of paid and organic channels
• Utilise strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
• Design and implement tracking plans, interpreting qualitative and quantitative data to inform decisions across product and growth
• Uncover and leverage new emerging channels and opportunities to accelerate growth
• Work with the Founders and the Marketing Team to drive our product improvements and continuously optimise customer journeys and conversion funnels
• Work with the Brand Marketing Lead to test and refine the Growth Strategy
• Train and manage a Growth Intern to implement and track growth experiments and initiatives
• Updating the team and reporting on paid marketing performance

Growth Marketing Lead