Own the long-term creative vision for video and photography across the brand; define scalable storytelling strategies that elevate Docebo’s visual identity and unify narratives across functions.
Establish and maintain visual standards for video and photography that push creative boundaries while ensuring consistency across all channels, audiences, and regions.
Identify and champion new storytelling formats, from cinematic brand films to evergreen photography systems, serving multiple business use cases including marketing, culture, customer advocacy, and thought leadership.
Design and implement scalable toolkits, creative playbooks, and operating models to empower international and cross-functional teams to create brand-aligned video and photo content independently.
Build and manage a network of world-class production partners, directors, filmmakers, and photographers to support high-impact storytelling at scale.
Lead the planning and management of video and photography budgets; prioritize investment based on business needs and measure creative and strategic ROI.
Collaborate with brand, product marketing, customer marketing, communications, HR, and other teams to ensure creative strategy aligns with company priorities and audience goals.
Architect a flexible and modular visual system that supports brand evolution across regions, formats, and channels ensuring cohesion, scalability, and longevity in creative output.
Provide high-level guidance and mentorship to internal creatives and external partners to maintain elevated creative standards and inspire innovative execution.
Oversee multiple concurrent video and photography projects from planning through delivery; manage timelines, budgets, resources, stakeholder and vendor alignment, location planning, and production scheduling.
Provide video editing support, as needed, for special projects.
Regular travel to customer sites, internal and industry events, and corporate offices.
Requirements
5+ years in a creative leadership role, ideally managing visual content strategy at the brand or enterprise level.
Proven experience developing and executing high-level visual storytelling strategies across global teams, campaigns, and platforms.
Proven track record of managing external creative partners or agencies, and working cross-functionally across departments like brand, product marketing, communications, and HR.
Strong understanding of evolving formats in video and photography such as short-form, documentary-style, event-driven, and evergreen modular content.
Proficiency in industry-standard creative software, including Adobe Premiere Pro, After Effects, Final Cut Pro, DaVinci Resolve, and related tools.
Working knowledge of emerging AI-powered creative tools such as Google Veo, Runway, Pika Labs, Midjourney, DALL·E 3, and Adobe Firefly, with an understanding of how to leverage these platforms to enhance video and image workflows, accelerate content creation, and unlock new visual storytelling formats.
Skilled at developing creative toolkits, visual guidelines, and scalable systems to enable on-brand content creation across regions and teams.
Familiarity with brand development, visual identity systems, and enterprise content governance.
Experience managing creative budgets and prioritizing high-impact investment across video and photo initiatives.
A degree in Film, Visual Communication, Design, Media Arts, or a related field is preferred; equivalent experience in creative strategy or brand leadership is also valued.