DEPT®

Associate Director, Growth Marketing

DEPT®

full-time

Posted on:

Location Type: Remote

Location: California • Illinois • United States

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Salary

💰 $94,700 - $140,000 per year

Job Level

Senior

About the role

  • Design and implement a marketing strategy that connects all the dots – aligning marketing, sales, CRM, data, and AI into a single pipeline engine driving qualified opportunities.
  • Activate DEPT®’s Americas growth plan. Target our ideal customer profiles in key verticals and use strategic partnerships and events to convert high-value prospects into our pipeline.
  • Work closely with sales and client teams to ensure marketing and business development operate in sync, sharing insights and aligning on goals instead of working in silos.
  • Nurture relationships with prospective clients and partners through content, events, and personal outreach – turning trust and engagement into tangible new business opportunities.
  • Leverage our tech stack (Salesforce, Pardot, and InfiniGrow) to track performance and optimize marketing investments around revenue goals. You’ll monitor what’s working, double down on the best channels, and pivot quickly based on data insights.
  • Drive demand with creative, high-impact tactics rather than big budgets – think thought leadership content, targeted campaigns, smart automation, and ABM, all designed to deliver results without heavy paid spend.

Requirements

  • 7–10+ years in growth, demand, or performance marketing in B2B (ideally tech, SaaS, digital, or consulting).
  • You’ve owned a number (pipeline and/or revenue) and can show how your work moved it, not just how many MQLs you generated.
  • Proven track record of turning strategy into execution – building integrated programs that connect campaigns, CRM, content, partners, and sales into one system that converts.
  • Hands-on with Salesforce and Pardot for CRM and marketing automation, plus Infinigrow (or similar) for planning and measuring what actually drives revenue.
  • Strong grasp of paid media and ABM (especially LinkedIn and targeted syndication), but you don’t rely on big budgets to make an impact.
  • Deep experience with pipeline analytics, forecasting, and attribution – you know how to read the numbers and the limits of the models.
  • Practical experience using AI in workflows – for research, targeting, personalisation, creative variations, and outreach – with a clear view of where it improves conversion or speed.
  • Experience working across functions (Sales, Growth, Partnerships, Brand, RevOps) and managing agencies or contractors to drive one coherent GTM, not disconnected activities.
Benefits
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Applicant Tracking System Keywords

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Hard Skills & Tools
growth marketingdemand marketingperformance marketingpipeline analyticsforecastingattributionmarketing automationcontent marketingaccount-based marketing (ABM)data analysis
Soft Skills
relationship buildingstrategic thinkingcollaborationcommunicationexecutioncreativityadaptabilityinsight sharingleadershipproblem-solving