Salary
💰 $94,000 - $152,375 per year
About the role
- Serve as the subject matter expert on Adobe technology products, understanding features, benefits, customer pain points, and industry context
- Collaborate as part of a senior cross-functional team to design and deliver joint solutions that integrate Adobe technology with Merkle’s strategic services
- Develop and execute comprehensive product marketing strategies that align with company goals and drive measurable impact
- Lead market research initiatives to uncover trends, customer insights, and competitive intelligence
- Manage the full product marketing lifecycle from ideation and launch to post-launch optimization and ensuring successful go-to-market execution
- Collaborate cross-functionally with product management, growth, partner marketing, and corporate communications to ensure alignment and consistency
- Monitor and report on key performance indicators and share insights with senior leadership
- Build strong relationships with stakeholders to gather feedback and continuously improve product offerings and marketing approaches
- Champion innovation within the product marketing function by staying ahead of industry trends and best practices
Requirements
- Bachelor’s degree in Marketing, Business, or a related field
- 8+ years of experience in product marketing within the technology sector
- Experience in partner/alliance marketing or joint ventures within the tech sector or a combined technology and service environment
- Deep understanding of industry trends, including identity, data, technology, and AI
- Proven experience collaborating with product development and sales and marketing teams to drive results
- Ability to translate complex technical features into compelling customer benefits
- Excellent written, presentation, and storytelling skills
- Strong analytical skills with experience interpreting data, generating insights, and optimizing marketing performance
- Proficiency with marketing automation tools, CRM platforms, and digital marketing strategies