DemandTec

Data Scientist

• Own the technical roadmap for ML/AI models powering price optimization, demand forecasting, promotion effectiveness, and markdown recommendations.
• Architect and lead development of GenAI-powered agents and copilots (e.g., pricing copilots, demand intelligence agents) in partnership with engineering and product.
• Set technical standards for model development, validation, and MLOps across the data science organization.
• Mentor, coach, and grow a distributed team of data scientists, including direct oversight of the China and Poland-based team.
• Partner with product and engineering leadership to translate retail and trade-promotion business problems into Data Science solutions.
• Make build-vs-buy calls on LLM/GenAI tooling and vendor platforms together with ENG.
• Present model performance, technical roadmap, and AI strategy to executive leadership and, where relevant, customers and prospects.
• Track emerging AI/ML techniques and assess their applicability to retail and CPG use cases.
• Develop scalable feature engineering workflows over large retail datasets.

Lead Data Scientist

Product Marketing

• Own the Foundation workstream that gates every other commercial motion: demo videos, a full suite-level and module-level sales kit, and an ROI calculator covering both Revenue Optimization and Trade Intelligence independently and as a combined platform.
• Own platform-level positioning and messaging for DemandTec's Revenue Optimization and Trade Intelligence suites.
• Develop segment-specific value propositions for enterprise retail, mid-market retail, and CPG audiences, including distinct executive buyer and day-to-day user messaging.
• Translate platform capabilities into business outcomes that resonate with category managers, VP Merchants, and CPG Trade Marketing leaders.
• Ensure consistent, high-quality messaging across all buyer-facing channels: campaigns, website, events, and sales materials.
• Continuously refine positioning based on market feedback, win/loss analysis, and competitive dynamics.
• Partner with Product leadership on quarterly release planning and GTM strategy for new capabilities.
• Lead launch packages for new features and modules: messaging, product briefs, sales enablement, and campaign inputs.
• Drive cross-functional alignment across Product, Sales, Customer Success, and Marketing to execute launches effectively.
• Build and own repeatable GTM processes for bringing new capabilities to market on a quarterly release cadence.
• Develop and maintain the core sales toolkit: pitch decks, solution briefs, competitive battlecards, demo narratives, and objection-handling guides.
• Partner directly with Sales to understand field feedback, competitive pressures, and content gaps, and close them fast.
• Create persona-specific tools that support complex, multi-stakeholder buying committees.
• Establish a feedback loop with Sales to continuously improve the effectiveness of enablement materials.
• Build and maintain deep understanding of the retail and CPG technology market: buyer priorities, industry trends, and competitive positioning.

Product Marketing Manager

Growth Marketing

• Own demand generation across digital channels, from paid media and account-based marketing to marketing automation and campaign execution.
• Design and execute multi-channel demand gen programs targeting enterprise retail and CPG buyers across the full funnel, from awareness through pipeline creation.
• Own paid media strategy and execution across LinkedIn, Google, and programmatic channels.
• Develop and run ABM campaigns targeting named expansion accounts and key new logo targets in the retail and CPG segments.
• Track and report pipeline metrics weekly.

Growth Marketing Manager

Content Marketing Manager

• Own the end-to-end content production process using AI tools.
• Develop and maintain prompt frameworks and AI-assisted workflows.
• Own and maintain the content calendar.
• Track and optimize newsletter performance metrics.
• Own DemandTec's LinkedIn presence and execute a social content calendar.
• Draft blog posts, articles, and content in partnership with marketing teams.

Lead Data Scientist

Product Marketing Manager

Growth Marketing Manager

AI Content Specialist