DeepSeas

Director of Marketing

DeepSeas

full-time

Posted on:

Location Type: Remote

Location: CaliforniaUnited States

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About the role

  • Leads strategy and planning for brand, demand generation, partner marketing, and product marketing in support of critical business strategies
  • Guides cross organizational teams in the development of a unique and engaging content marketing strategy and assets built in collaboration with DeepSeas and external subject matter experts
  • Develops collaborative processes amongst the marketing team and key internal and external stakeholders
  • Establishes marketing goals based on business and revenue objectives and translates goals into innovative strategies that elicit action and change perceptions
  • Develops marketing program that builds brand awareness, improves brand attitude, drives market demand, encourages inclusion in persona consideration sets
  • Responsible for maintaining the integrity of the DeepSeas brand value
  • Builds and directs annual department budget in concert with the CMO, business objectives, and annual marketing plan
  • Responsible for directing and maintaining strategic vendor relationships – inclusive of contract negotiations
  • Coaching and development of direct reports
  • Some travel required

Requirements

  • 10+ years of marketing experience , 3+ years in cyber security
  • Startup / growth stage experience
  • Experience working with channel partners
  • A strong sense of ownership and accountability with the ability to effectively lead a team
  • Experience developing B2B, B2C, and/or B2B2C marketing strategies and deploying a full suite of integrated marketing communication required
  • Working knowledge of content marketing strategies and tactics
  • A natural collaborator with expert consultancy and relationship building/management skills – particularly seeing the big picture while also understanding the nuanced details that can slow down plan execution
  • Excellent written and verbal communication skills
  • Excellent interpersonal skills to serve as a leadership representative of the marketing department and DeepSeas as an organization
  • Problem solver with the ability to make tough choices, prioritize appropriately, and leverage data to develop a clear and measurable strategy
  • Must be able to optimize for speed while not sacrificing quality of output
  • Proven ability to plan and direct budgets
  • Must be willing and able to continue learning and growing within the marketing field and cybersecurity industry.
Benefits
  • At Deep Seas, we like to say that heart rates go down, careers take off, and security programs mature. Our values provide the ultimate guide for our daily behavior and decisions. Without these values, we aren’t Deep Seas. They preserve the essence of our organization, reflect the personalities of our Deeps (how we affectionately refer to our teammates), and enable us to exceed expectations. Our values are:
  • - We are client obsessed.
  • - We stand in solidarity with our teammates.
  • - We prioritize personal health and well-being.
  • - We believe in the power of diversity.
  • - We solve hard problems at the speed of cyber.
  • This is your chance to join a supportive crew of teammates and an industry-leading organization that values opportunities for growth. If DeepSeas sounds like a good fit for you, send us your resume and let’s talk!******Information security is everyone’s responsibility:
  • - Understanding and following DeepSeas’s information security policies and procedures.
  • - Remaining vigilant and reporting any suspicious activity or possible weaknesses in DeepSeas’s information security.
  • - Actively participating in DeepSeas’s efforts to maintain and improve information
  • - security.
  • - DeepSeas considers this position is as Moderate Risk with a potential to
  • - view/access/download restricted/private client/internal data. This information must be treated with
  • - Sensitivity and in the most secure manner. HR reserves the right to perform random background/drug
  • - Screens to ensure the safety of client/DeepSeas data
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
marketing strategycontent marketingB2B marketingB2C marketingB2B2C marketingintegrated marketing communicationbudget planningvendor managementdata analysiscybersecurity marketing
Soft Skills
leadershipcollaborationcommunicationrelationship managementproblem solvingownershipaccountabilitycoachingstrategic thinkingadaptability