decircle

Growth Lead

decircle

full-time

Posted on:

Location Type: Remote

Location: New York • United States

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Job Level

Senior

Tech Stack

Web3

About the role

  • Develop and execute go-to-market (GTM) strategies to drive adoption of Pond’s AI models.
  • Design and build a Developer and Area Ambassador Program to attract developers and general users while increasing project visibility and engagement.
  • Optimize funnel metrics for developer and general user onboarding, ecosystem engagement, and retention.
  • Identify and implement growth loops using on-chain data insights and AI-powered automation.
  • Scale Pond’s developer ecosystem, fostering contributions and integrations.
  • Manage community growth, overseeing content, engagement, and incentive programs.
  • Lead educational initiatives, including workshops, hackathons, and grants to attract builders.
  • Drive strategic partnerships with L1/L2 chains, DeFi protocols, DAOs, and AI-focused projects.
  • Work closely with business development to unlock high-impact integrations.
  • Collaborate with marketing and research teams to position Pond as an AI leader in web3.
  • Define and track KPIs related to user growth, adoption, and ecosystem health.
  • Run A/B tests on user journeys, onboarding flows, and activation strategies.
  • Leverage on-chain analytics, growth hacking techniques, and AI automation to optimize engagement.
  • Experience with building ambassador program.

Requirements

  • 3+ years of experience in growth, marketing, BD, or ecosystem development in web3 or AI.
  • Understanding of blockchain ecosystems, on-chain data, and AI-driven applications.
  • Experience driving user acquisition, retention, and network effects.
  • Ability to analyze growth data, set KPIs, and optimize conversion funnels.
  • Excellent communication skills, capable of engaging both developers and end-users.
  • Self-starter with a bias for action, adaptability, and experimentation mindset.
  • Nice-to-Haves Prior experience in crypto-native AI, DeFi, or blockchain infrastructure.
  • Familiarity with growth tools, analytics dashboards, and web3 engagement platforms.
  • Experience in developer and user marketing, grants programs, or hackathons.
  • Technical fluency in machine learning.
Benefits
  • Competitive compensation with token incentives and growth opportunities
  • Work at the cutting edge of AI & blockchain with a highly skilled technical team
  • Be part of a mission-driven startup backed by top-tier VCs & builders
Applicant Tracking System Keywords

Tip: use these terms in your resume and cover letter to boost ATS matches.

Hard Skills & Tools
AI modelson-chain datagrowth hackingmachine learninguser acquisitionretentionKPI analysisconversion funnel optimizationcommunity managementdeveloper marketing
Soft Skills
communicationself-starteradaptabilityexperimentation mindsetleadershipcollaborationengagementstrategic thinkingcontent managementworkshop facilitation